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TV Ad Sales
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Location: Noida - 158Department: TV Ad SalesAbout Republic Media NetworkRepublic Media Network is India’s leading broadcast news organization, operating top-rated channels including Republic TV (English), Republic Bharat (Hindi), R. Bangla, and R. Kannada. Known for fearless journalism and impactful storytelling, our network reaches millions of viewers across Tier 1, Tier 2, and Tier 3 cities. As we expand our commercial operations, we are building a high-performance team to drive strategic advertising partnerships and aggressive revenue growth.Job SummaryThe Head of SME Sales will be responsible for defining and executing the sales strategy to maximize advertising and media sales to small and medium-sized enterprises, with a specific focus on penetrating and growing market share in up-country/emerging regions. This role requires a strong leader with an entrepreneurial mindset, deep market knowledge, and the ability to build and motivate high-performing regional teams.Key ResponsibilitiesStrategic Planning & Execution: Develop and implement a comprehensive sales strategy for the SME segment, with clear action plans for growth in up-country and regional markets.Revenue Growth & P&L Ownership: Take responsibility for top-line and bottom-line revenue for the SME division, ensuring profitability and optimal resource allocation.Market Expansion (Up-Country Focus): Identify, research, and penetrate new markets and customer segments within up-country territories. Develop tailored approaches that address specific regional needs and cultural nuances.Client Relationship Management: Build and maintain strong, long-term relationships with key SME clients, advertising agencies, and local business associations to secure long-term commitments and partnerships.Market Analysis & Reporting: Conduct ongoing market research and competitor analysis to stay ahead of industry trends. Provide regular, data-driven sales forecasts and performance reports to senior management.Qualifications & SkillsExperience: 10+ years of proven experience in sales, with at least 4-5 years in a leadership role, preferably within the media/advertising industry and the SME segment. Experience in managing sales in diverse geographical/up-country markets is highly advantageous.Education: MBA MarketingSkills: Strong leadership, strategic thinking, negotiation, presentation, and problem-solving skills.Market Knowledge: Deep understanding of the media landscape, advertising platforms, and the specific needs/behavior of SME customers.Adaptability: Ability to adapt to changing market dynamics and a fast-paced environment, with a willingness to travel extensively to regional markets.Communication: Excellent communication skills, both written and verbal, in English and local languages, for effective communication with diverse stakeholders.
