Digital Marketing Specialist
2 months ago
Location: Bangalore
Job Type: Full-Time
Job Summary:
We are looking for a skilled Digital Marketing Specialist to drive our online marketing efforts, focusing on social media management, SEO, and digital advertising. The ideal candidate will be creative, data-driven, and passionate about executing innovative campaigns to drive business growth.
Key Responsibilities:
Social Media Marketing: Develop and optimize strategies for platforms like Facebook, Instagram, LinkedIn, etc., creating engaging content, managing campaigns, and tracking performance.
SEO: Conduct keyword research, optimize on-page elements, and collaborate with the content team to improve website visibility and rankings.
Online Advertising: Plan and manage paid ad campaigns on Google Ads, Facebook, Instagram, and more, optimizing for better ROI and tracking key metrics.
Requirements:
Bachelor’s degree in Marketing or related field.
2+ years of experience in digital marketing (social media, SEO, and online advertising).
Proficiency with tools like Google Analytics, Google Ads, Facebook Business Manager, and SEO platforms (e.g., SEMrush, Ahrefs).
Strong communication, creativity, and analytical skills.
Preferred Qualifications:
Experience with graphic design tools (e.g., Adobe Creative Suite, Canva).
Certifications in Google Ads, Facebook Blueprint, or SEO.
Familiarity with marketing automation tools (e.g., HubSpot, Mailchimp).
Benefits:
Competitive salary and performance incentives.
Health insurance and other benefits.
Opportunities for growth in a collaborative and innovative work environment.
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