Performance Marketer

4 weeks ago

delhi, India Mavit Digital Full time
Company Profile
Mavit Digital is a leading digital marketing firm committed to elevating brands through innovative online solutions. With a global presence in Vancouver and India, we offer a comprehensive suite of services tailored to enhance your digital presence. Our expertise spans digital marketing strategies, web development, content creation, SEO, and analytics. We believe in empowering businesses with impactful content-driven strategies that foster lasting connections and drive tangible results. Mavit Digital is more than just a service provider; we are your partners in online success.
About the Role:
We are seeking a highly motivated and data-driven Performance Marketer to join our dynamic team. In this role, you will be responsible for developing and executing effective digital marketing strategies to drive customer acquisition and maximize ROI. You will work closely with cross-functional teams to analyze campaign performance, optimize budgets, and identify new opportunities to grow our online presence.
Responsibilities:
Campaign Planning and Execution:
Develop and implement comprehensive performance marketing strategies across various channels, including Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and more.
Manage and optimize paid advertising campaigns to achieve key performance indicators (KPIs) such as cost per acquisition (CPA), return on ad spend (ROAS), and conversion rate.
Conduct A/B testing and experiment with different ad creatives, targeting, and bidding strategies to improve campaign performance.
Track and analyze campaign performance metrics using tools like Google Analytics, Google Ads, and social media analytics platforms.
Data Analysis and Insights:
Utilize data analytics tools to gain deep insights into customer behavior and campaign performance.
Identify trends, opportunities, and areas for improvement to optimize marketing efforts.
Develop actionable recommendations based on data-driven insights to drive business growth.
Budget Management:
Manage and allocate marketing budgets effectively to maximize ROI.
Monitor and control campaign spending to ensure optimal resource utilization.
Collaboration and Communication:
Collaborate with cross-functional teams, including creative, sales, and product teams, to ensure alignment and effective execution of marketing strategies.
Communicate campaign performance and insights to key stakeholders in a clear and concise manner.
Requirements:
Proven experience in performance marketing, with a strong understanding of digital marketing channels and tactics.
Proficiency in using various digital marketing tools, including Google Ads, Facebook Ads Manager, Google Analytics, and other relevant platforms.
Strong analytical skills and ability to interpret data to drive actionable insights.
Excellent communication and interpersonal skills to effectively collaborate with cross-functional teams.
A passion for data-driven marketing and a desire to stay up-to-date with industry trends.
Experience with A/B testing and conversion rate optimization is a plus.
Job Details
Location: Remote
Working Hours: 12 PM to 5 PM (flexible working hours)
Working Days: 6 days a week
Probation Period: 3 months
Benefits:
Competitive salary and benefits package
Opportunity to work with a talented team of marketing professionals
Chance to contribute to the growth of a dynamic and innovative company
A collaborative and supportive work environment
If you are a highly motivated and results-oriented individual with a passion for digital marketing, we encourage you to apply.

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