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Senior Associate Content Writer
3 months ago
Company & Culture: Bellatrix Aerospace is an InSpace Mobility company developing new age technologies that shape the future of our industry. We specialize in the development and production of propulsion systems and in- orbit transportation solutions. Our work has won two National Awards and the backing of the government and many marque investors. More details of the company are available on – At Bellatrix, we strive to create an environment that rewards creativity, performance and perseverance. At the same time, we also understand that failures are steppingstones to success on a journey to create something that never existed. In other words, our culture is fueled by intellectual curiosity, and our team takes pride in creating technologies that impact India and the world, growing together and achieving their goals each day. No. of Position: 1 Designation : Senior Associate – Content Writer Department : Business Development Type: Full-Time Job Location: Bangalore, Karnataka (On-Site) Job Description: Content Writer Bellatrix Aerospace Private Limited is actively seeking a talented and experienced professional to filthe role of Senior Associate Content Writer. In this pivotal position, the selected candidate will play a crucial role in creating, managing and maintaining high quality content to achieve our business goals, attract the right stakeholders and elevate the company's brand presence, reputation, and market standing within the dynamic space industry. As a full-time, on-site position based at our corporate headquarters in Bangalore, this role demands an in-depth comprehension of the intricacies of the space sector. The ideal candidate will possess exceptional writing, communication skills and a proven track record in crafting and executing successful content, communication and marketing strategies. Key Responsibilities: --Develop, write and edit engaging content for various platforms, including websites, blogs, social media, newsletters, press releases, and marketing materials --Conduct thorough research to understand the industrial landscape, emerging trends, key stakeholder personas, competitor landscape to curate targeted content to generate interest and to stay ahead of any threat to our brand position --Develop engaging stories and narratives that showcase Bellatrix Aerospace's unique value proposition, product differentiation, and cutting-edge innovations. --Tailor content to resonate with target customers and stakeholders, emphasizing the benefits and value Bellatrix Aerospace brings to their specific needs and challenges --Ensure all content aligns with Bellatrix Aerospace’s brand voice, style and messaging --Strategize, create, manage and update the content calendar that aligns with the business objectives and to ensure timely publication --Implement SEO best practices to improve organic search rankings and drive traffic to the website. Monitor and analyze content performance using analytics tools to optimize and refine content strategies --Collaborate with internal teams, including marketing, sales, strategy and product development, to gather insights and information for content creation --Engage with external stakeholders, including industry experts, partners, and media, to enhance content relevance and reach --Develop strategies to enhance brand presence and awareness within the space industry and among target audiences --Coordinate and support the marketing team with the press releases, media pitches, video production, thought leadership initiatives like podcast, interviews, etc. and other PR materials to announce noteworthy company developments, product launches, partnerships, and significant events that aligns with brand value, style and messaging -- Plan and organize product launches and promotional activities to enhance the company's visibility and reputation in coordination with internal teams -- Foster a collaborative and innovative work environment that encourages creativity and continuous learning Requirements: -- Proven track record with at least 3 years of experience in content writing and preferably with deep-tech industry experience _- Exceptional written and verbal communication skills, showcasing the ability to translate complex technical information into compelling narratives for diverse audiences -- Demonstrated success in content writing from inception to completion -- Strong understanding of SEO principles and content analytics -- Good social media skills, including experience of publishing and monitoring the performance of posts on social media accounts such as Twitter, LinkedIn, Instagram and Facebook -- Good working knowledge of Microsoft Office programs (Outlook, Word, Excel, PowerPoint)-- Experience in handling / coordinating graphic design, animation, photography and videography -- Strong team player who can act on own initiative and work independently -- Able to organize and prioritize workload and meet deadlines and changing priorities whilst maintaining strong attention to detail and without compromising the quality of the work