Sr. Manager, Sales and Marketing

BRICKWORK GROUP Sales & Marketing The Sales and Marketing Manager / Senior Manager will be responsible for leading and developing the Brickwork Group Companies’ sales and marketing strategies to drive revenue, increase market share, and enhance the brand. Key responsibilities include conducting market analysis, building relationships with key clients and partners, developing and implementing strategic marketing plans to achieve sales targets, expanding into new markets, and establishing a strong digital media presence and branding, as well as driving PR initiatives for the group companies. The ideal candidate is a strategic, analytical, and results-driven leader with strong executive communication, negotiation, and customer engagement skills. The candidate should be willing to travel Pan India to develop strategic partners and prospects. 1) Market Analysis, Strategic Planning, and Brand Enhancement: Conduct in-depth market research, identify emerging trends, and analyse the competitive landscape to capitalise on new business opportunities. Develop and evaluate advertising and promotional campaigns, webinars, and thought leadership events/conclaves to enhance brand value and market penetration. Leverage data-driven insights to refine marketing efforts and drive sales growth. Brand Enhancement: Conceptualise brand refresh and promote brand visibility by proactively redesigning collaterals/websites and SEO optimisation as necessary. Ensure Digital Media Presence - Manage all social media accounts (LinkedIn, YouTube, Twitter, Facebook, etc.) with regular content creation and engagement Attend conferences, trade shows, showcasing Brickwork Group Companies’ products/services through presentations and collaterals. Work on post-event reports and analysis to improve market presence and visibility. (2) Supporting Sales Growth & Cross-functional Collaboration Developing and implementing strategic marketing plans to help achieve the sales targets and develop new markets for the Group companies. Conduct regular meetings with business leaders for brainstorming sessions on the prospective sales opportunities and discuss steps to create market outreach activities to tap the untapped regions/areas. Create a cross-functional collaboration framework by establishing clear goals, defining roles, and setting up communication channels with the concerned departments to work together to achieve the sales and marketing objectives. Strategic thinking, leadership & team management skills with proven ability to build and manage a high-performing sales and marketing team. Proficiency in CRM, digital marketing tools, including social media marketing, and analytics platforms, with a proven track record of building successful campaigns and brand management. Strong market analysis and consumer research skills Proficiency in budget forecasting with an ability to plan, manage budgets, and deliver measurable sales and marketing results. Excellent executive communication, negotiation, presentation, and customer engagement skills. Willing to travel Pan India to expand market outreach and develop strategic business partnerships A master’s degree in Sales, Marketing, Business Administration, or a related field is preferred. WORK EXPERIENCE:  ~8 to 12 years in the sales and marketing field. ~ Relevant experience of 8+ years in a senior sales and marketing role in the financial services industry, with a strong track record of success in increasing market share and visibility of businesses. BRICKWORK GROUP Brickwork India Brickwork India pioneered the concept of Remote Executive Assistant (REA) & Remote Research Assistant in early 2005. Since 2005, Brickwork has supported over 15,024 clients across 179 countries and delivered more than 38,166 projects. Some of the clients who have leveraged Virtual Assistant support include well-known industrialists, senators, media celebrities, Sr. Business Support, Research Support, and Graphic Design & Branding. Brickwork Ratings (BWR) is one of India’s leading credit rating agencies, committed to providing the investment community with products and services needed to make informed investment decisions. The rating team is headed by the analytical prowess of the industry’s most experienced credit analysts, bankers, and regulators. BWR offers rating services for