B2B Marketing Manager
7 days ago
Company Profile:
WORKSTORE LIMITED is a leading distributor of premium commercial and industrial solutions in India. We are the exclusive partner for globally renowned brands including Dyson Hand Dryers , Lindhaus & Fimap Cleaning Machines , RLT Lighting Products , and more. Our mission is to bring innovative, high-performance products to businesses across India through a strong dealer and distribution network.
About the Role:
As the B2B Marketing Manager at Workstore Pvt Limited, you will drive lead generation and brand growth across our key verticals: Dyson hand dryers, cleaning equipment, lighting, office supplies, and gifting solutions. You will own and execute multi-channel campaigns, leveraging platforms like Meta, Google, and LinkedIn to attract high-quality B2B leads.
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies tailored for B2B audiences.
- Manage and optimize campaigns on Meta, Google Ads, and LinkedIn, ensuring maximum ROI.
- Collaborate with the sales team to align lead generation efforts and nurture prospects through the funnel.
- Utilize marketing automation tools and CRM systems to streamline lead management and reporting.
- Monitor and analyze campaign performance, using insights to refine strategies and drive continuous improvement.
Qualifications:
- 5+ years of B2B marketing experience, with a strong focus on lead generation.
- Proven expertise in Meta, Google Ads, LinkedIn campaign management.
- Experience with marketing automation tools and CRMs (e.g., Salesforce).
- Strong analytical skills with a track record of data-driven decision-making.
- Excellent communication, project management, and collaboration skills.
This role offers an exciting opportunity to shape the growth of our B2B brands and make a significant
** Candidates willing to travel to Worli & Work from Office should only apply
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