Digital Marketing Trainer

4 weeks ago


noida, India UniConverge Technologies Full time

We are looking for a passionate Digital Marketing Trainer to educate professionals and students in various digital marketing strategies and tools. The ideal candidate should be well-versed in key concepts of digital marketing and possess the ability to communicate effectively, making complex topics understandable for learners at different levels.Key Responsibilities:Training Delivery:Develop and deliver comprehensive training sessions on digital marketing topics including SEO, SEM, social media marketing, content marketing, email marketing, affiliate marketing, and analytics.Create lesson plans, tutorials, and supporting materials tailored to the needs of different learners (beginners, intermediate, advanced).Conduct workshops, webinars, and one-on-one training sessions (both in-person and online).Course Development:Design and update digital marketing curriculum in line with the latest industry trends and best practices.Create practical assignments, quizzes, and real-world case studies to reinforce learning.Ensure courses are engaging, interactive, and provide measurable learning outcomes.Student/Employee Mentorship:Provide guidance and mentorship to students/employees, helping them apply digital marketing techniques to real-world projects.Assess and track progress, offering feedback and suggestions for improvement.Industry Knowledge & Updates:Stay updated on the latest digital marketing trends, tools, and platforms (Google Analytics, Facebook Ads, Google Ads, etc.).Conduct market research to incorporate new ideas and trends into training programs.Collaboration:Work closely with internal teams, clients, or educational institutions to understand training needs and tailor courses accordingly.Collaborate with other trainers or industry experts to enhance course offerings and provide holistic learning experiences.Performance Evaluation:Monitor the effectiveness of training programs through feedback, surveys, and performance assessments.Continuously improve training methodologies based on trainee feedback and industry developments.Requirements:Education: Bachelor’s degree in Marketing, Digital Media, Communications, or a related field. Certification in Digital Marketing (e.g., Google, HubSpot) is a plus.Experience:2+ years of hands-on experience in digital marketing.Proven experience in delivering training sessions or teaching roles, especially in digital marketing.Technical Skills:Expertise in Google Ads, Facebook Ads, Google Analytics, SEO/SEM, and other digital marketing tools.Familiarity with content management systems (CMS) and customer relationship management (CRM) tools.Soft Skills:Excellent verbal and written communication skills.Strong presentation skills, with the ability to explain complex concepts in a simplified manner.Problem-solving skills and adaptability to different learning styles.Preferred:Prior experience in developing e-learning modules.Experience in working with Learning Management Systems (LMS).Certifications from platforms like Google Digital Garage, Facebook Blueprint, or similar.



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