Social Media Marketing Specialist

13 hours ago

bangalore, India Nbyula - Skillizens without Borders Full time

We’re looking for a tech-savvy, creative Social Media Marketing Specialist who lives and breathes social media trends. You’ll be responsible for strategizing, scripting, and creating high-performing content for our Instagram and YouTube channels, bringing fresh ideas, clever storytelling, and smart use of AI tools to every campaign. Responsibilities: Build and execute content strategies for Instagram and YouTube focused on growth and engagement Write and develop creative scripts for reels, shorts, and carousel posts that capture attention fast Plan monthly content calendars and campaigns aligned with brand and marketing goals Use AI tools for content ideation, caption generation, analytics, and workflow optimization Edit and publish short-form videos and visuals that reflect a consistent brand voice and style Track social media analytics, monitor trends, and experiment with new content formats Engage with the community across platforms to build strong audience relationships Collaborate with the marketing, design, and content teams to execute campaigns effectively Requirements: 1-3 years of experience in social media marketing, content creation, or digital storytelling Deep understanding of Instagram and YouTube algorithms, formats, and content trends Strong copywriting and scriptwriting skills for short-form video and carousel content Comfortable working with AI-powered tools like ChatGPT, Gemini, Notion AI, & more Basic video editing skills (Premiere Pro, CapCut, or equivalent) Strong sense of aesthetics, timing, and visual storytelling Analytical mindset with the ability to interpret metrics and improve strategy Preferred Skills: Experience managing influencer campaigns Understanding of YouTube SEO and content optimization Ability to brainstorm and lead creative campaigns end-to-end What We Offer: Freedom to experiment with content ideas and formats Exposure to brand-building strategy and data-driven marketing Growth-oriented environment that rewards creativity and innovation

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