Search engine optimization manager

3 weeks ago

Hyderabad, India Y-Axis Overseas Careers Full time

We are seeking a highly experienced and skilled Senior Manager to lead our Website Management and SEO team. This role requires a comprehensive understanding of website development, optimization strategies, and search engine algorithms. The ideal candidate will have a proven track record of success in both managerial roles and hands-on SEO execution. As a leader, you will be responsible for overseeing a team of 10 professionals, driving strategies to enhance our online presence, and ensuring alignment with organizational goals. Responsibilities: 1. Team Leadership and Management: Provide strategic direction, mentorship, and guidance to a team of 10 professionals involved in website management and SEO. Foster a collaborative and high-performing team culture, encouraging innovation and continuous improvement. Set clear objectives, conduct performance evaluations, and identify opportunities for skill development and growth within the team. 2. Website Management: Oversee the development, maintenance, and optimization of company websites to ensure an exceptional user experience. Collaborate with cross-functional teams, including design, content, and development, to execute website initiatives and projects effectively. Monitor website performance metrics, analyze data, and implement strategies to enhance site visibility, engagement, and conversion rates. 3. SEO Strategy Development and Implementation: Develop and execute comprehensive SEO strategies to improve organic search rankings and drive qualified traffic to company websites. Conduct keyword research, analyze competitor strategies, and stay abreast of industry trends to optimize content and website structure for search engines. Implement on-page and off-page SEO techniques, including link building, content optimization, and technical SEO audits, to maximize online visibility and authority. 4. Performance Monitoring and Reporting: Utilize analytics tools to track key performance indicators (KPIs), such as traffic, conversions, and keyword rankings, and provide regular performance reports to stakeholders. Identify areas of improvement and opportunities for optimization based on data-driven insights, adjusting strategies accordingly to achieve desired outcomes. 5. Cross-Functional Collaboration: Collaborate with marketing, product, and sales teams to align website and SEO strategies with overall business objectives and marketing campaigns. Communicate effectively with stakeholders to gather requirements, provide updates, and ensure alignment on project timelines and deliverables. Qualifications: Bachelor's degree in Computer Science, or a related field; advanced degree preferred. Minimum of 10 years of experience in website management and SEO, with at least 5 years in a managerial or leadership role. Proven track record of successfully managing and leading teams, with strong interpersonal and communication skills. In-depth knowledge of website development platforms (e.g., Word Press, Drupal) and SEO tools (e.g., Google Analytics, SEMrush, Moz). Solid understanding of search engine algorithms, SEO best practices, and emerging trends in digital marketing. Analytical mindset with the ability to interpret data, generate insights, and make data-driven decisions. Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment. Creative problem-solving abilities and a passion for driving continuous improvement and innovation. Certification in Google Analytics, Google Ads, or other relevant digital marketing certifications is a plus.

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