Head of digital marketing

1 month ago

Bengaluru, India Azentio Full time
The Company
Vision for Azentio:
Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) & Enterprise Resource Planning (ERP) software products in Asia Pacific, Middle East & Africa. We will achieve this by:
Providing world class software products, built on the latest technologies
Providing best in class customer service, built on a deep understanding of our domains and local nuances
Being an employer of choice, attracting high quality talent
Achieving top quartile growth and margins.
Azentio Core Values:
We work as one, Collaborate without boundaries, and win together
We work with Uncompromising Integrity and Accountability
Customer is at the core of all that we do
We are Diverse and Inclusive. We treat our people, our customers and our wider community with Respect and Care
We Innovate , we Excel and we Grow Together
We Give Back to our communities through our business and our people​
We take Pride in all that we do and together we Enjoy the journey ​
Company Overview:
Azentio Software incorporated in 2020 at Singapore, has been carved out of 3i Infotech, Candela Labs, Beyontec Technologies and Path Solutions. Azentio Software provides mission critical, vertical-specific software products for customers in banking, financial services and insurance verticals and includes key products such as KASTLE™ (Universal Lending), AMLOCK™ (Anti-Money Laundering & Compliance software suite), PREMIA™ Astra (Core Insurance software), ORION™ (Enterprise Resource Planning software) and MFUND Plus™ (Asset Management platform). Azentio has over 800 customers in more than 60 countries, with a team of over 2,300 employees across offices in 12 countries (and growing) globally and is wholly owned by Funds advised by Apax Partners.
Azentio offers a comprehensive range of products – serving core operations to modern digital needs – for the financial services industry. Our deep domain knowledge and solutions in financial services extend across insurance, retail and corporate lending, Islamic Banking, anti-money laundering and asset management. In addition, Azentio proudly serves mid-market enterprises across the Middle East, Africa, Asia Pacific, and India with a comprehensive ERP solution.
At Azentio, we believe that growth is a continuous journey. We believe that each step of this journey must be taken by committing to excellence - excellence in our products, our services, our ideas, and our people.
The Position: Head - Digital Marketing
Location: Bangalore
Experience: 12 to 15 Years
Level: A4
Job Description
We are seeking a results-driven Digital Marketing Manager to lead our marketing efforts at Azentio Software. This role is pivotal in driving awareness, engagement, and lead generation for our B2 B software products. The ideal candidate will have a strong background in website management, SEO, social media management, and content strategy, with a passion for leveraging digital channels to achieve business objectives.
Roles & Responsibilities:
Manage, and maintain and continuously improve the Azentio website including developing a content and lead generation strategy
Handling Strategic online initiatives.
Develop and execute comprehensive digital marketing strategies to increase brand visibility, generate leads, and drive customer acquisition for our B2 B software products.
Lead SEO initiatives to optimize website content, improve search engine rankings, and increase organic traffic. Conduct keyword research, monitor keyword performance, and implement on-page and off-page SEO techniques.
Manage and optimize paid advertising campaigns across various digital channels, including Google Ads, Linked In Ads, and other relevant platforms. Monitor campaign performance, adjust budgets, and optimize targeting to maximize ROI.
Oversee the company's social media presence, including content creation, posting, community management, and engagement. Develop and implement social media campaigns to increase followers, enhance brand awareness, and drive traffic to our website.
Create and execute a content strategy that aligns with business goals, target audience preferences, and industry trends. Develop high-quality content assets such as blog posts, whitepapers, case studies, infographics, and videos to educate and engage our audience.
Collaborate with the sales and product teams to develop marketing collateral, sales enablement materials, and product messaging that resonate with target customers and support the sales process.
Monitor and analyse key performance metrics across all digital marketing channels, including website traffic, engagement, conversion rates, and customer acquisition cost. Use data-driven insights to optimize marketing campaigns and improve overall performance.
Stay updated on digital marketing trends, best practices, and emerging technologies. Continuously evaluate and recommend new tools, platforms, and strategies to enhance our digital marketing efforts.
Work closely with external agencies, freelancers, and vendors to support marketing initiatives and expand our digital capabilities as needed.
Collaborate with cross-functional teams to ensure alignment between marketing activities and overall business objectives. Communicate regularly with stakeholders to provide updates on marketing performance and gather feedback.
Qualifications:
Bachelor’s degree in marketing, Business, Communications, or related field.
Proven experience as a digital marketer, with a focus on B2 B software products or related industry.
Strong understanding of SEO principles and best practices. Experience with SEO tools such as Google Analytics.
Proficiency in managing social media platforms for business purposes.
Excellent written and verbal communication skills, with the ability to create compelling content and effectively convey key messages to target audiences.
Demonstrated experience in developing and executing digital marketing campaigns across multiple channels, including paid search, display advertising, and social media.
Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions to optimize marketing performance.
Strong project management skills with the ability to prioritize tasks, manage timelines, and deliver results in a fast-paced environment.
Creative thinker with a passion for innovation and continuous improvement. Willingness to explore new ideas and experiment with different marketing tactics.

  • Head of Digital Marketing

    2 weeks ago

    Bengaluru, Karnataka, India Madrid Software Trainings Full time

    About the OpportunityWe are seeking a Head of Digital Marketing to join our team at CloudSEK in Madrid. As a key member of our leadership team, you will be responsible for developing and executing our digital marketing strategy to drive business growth and success.The ideal candidate will have a proven track record of creating and implementing successful...

  • Digital Marketing

    7 months ago

    Bengaluru, Karnataka, India TLM Digital Marketing Full time

    **Company Description** **Role Description** This is a full-time on-site role for a Digital Marketing Executive (Paid Ads). The Digital Marketing Executive will be responsible for developing and executing online campaigns, managing paid ads, monitoring and analyzing web and social media analytics, creating and managing web content, and communicating with...

  • Digital Marketing Trainer

    7 months ago

    BTM Layout, Bengaluru, Karnataka, India National Institute of Digital Marketing Full time

    **Job Title**: Digital Marketing Trainer **Location**: BTM Layout, Bangalore **Position Type**: Full-Time **NIDM-NATIONAL INSTITUTE OF DIGITAL MARKETING-BANGALORE** is India's No.1 Premium Digital Marketing Training Institute, offering classroom-based and live online training by industry professionals. The institute provides Digital Marketing courses for...

  • Digital Marketing Trainer

    7 months ago

    BTM Layout, Bengaluru, Karnataka, India National Institute of Digital Marketing Full time

    **Job Title**: Digital Marketing Trainer **Location**: BTM Layout, Bangalore **Position Type**: Full-Time **NIDM-NATIONAL INSTITUTE OF DIGITAL MARKETING-BANGALORE** is India's No.1 Premium Digital Marketing Training Institute, offering classroom-based and live online training by industry professionals. The institute provides Digital Marketing courses for...

  • Digital Marketing Trainer

    7 months ago

    Bengaluru, Karnataka, India National Institute of Digital Marketing Full time

    We are currently seeking a highly skilled and experienced _**Digital Marketing Trainer**_ to join our team at the _**National Institute of Digital Marketing**_. As a Digital Marketing Trainer, you will play a pivotal **role in teaching the students** with the knowledge and skills they need to thrive in the industry. **Responsibilities**: - Develop...

  • Digital Marketing Executive

    7 months ago

    Bengaluru, Karnataka, India TLM Digital Marketing Full time

    **Company Description** **Role Description** This is a full-time on-site role for a Digital Marketing Executive (Paid Ads). The Digital Marketing Executive will be responsible for developing and executing online campaigns, managing paid ads, monitoring and analyzing web and social media analytics, creating and managing web content, and communicating with...

  • Digital Marketing

    7 months ago

    Bengaluru, Karnataka, India TLM Digital Marketing Full time

    **Company Description** **Business Development** We're looking for a business development Executive (Freshers) to take over new sales. To excel in this role you should be an active listener, have a compelling sales personality, and have a hunger to chase and close new business from cold calls and inbound warm leads. The Business Development executive is...

  • Digital Marketing Trainer Executive

    7 months ago

    Bengaluru, Karnataka, India Digital Marketing Academy Full time

    Excellent communication both verbal and written - Presentation Skills - Teaching Skills - Time Management - Interpersonal skills - Experience in Digital Marketing Training - Immediate joiners more preferred - Proficiency in English Pay: ₹30,000.00 - ₹40,000.00 per month Schedule: - Day shift Application Question(s): - Do you have Notice Period? -...

  • Head of Digital Marketing

    1 month ago

    Bengaluru, India Azentio Full time

    The CompanyVision for Azentio:Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) & Enterprise Resource Planning (ERP) software products in Asia Pacific, Middle East & Africa. We will achieve this by:Providing world class software products, built on the latest technologiesProviding best in class customer service, built...

  • Head of Digital Marketing

    1 month ago

    Bengaluru, India Azentio Full time

    The CompanyVision for Azentio:Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) &Enterprise Resource Planning (ERP)software products in Asia Pacific, Middle East & Africa. We will achieve this by:Providing world class software products, built on the latest technologiesProviding best in class customer service, built on...

  • Head of Digital Marketing

    1 month ago

    Bengaluru, India Azentio Full time

    The Company Vision for Azentio:Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) & Enterprise Resource Planning (ERP) software products in Asia Pacific, Middle East & Africa. We will achieve this by:Providing world class software products, built on the latest technologiesProviding best in class customer service, built...

  • Head of Digital Marketing

    1 month ago

    Bengaluru, India Azentio Full time

    The Company Vision for Azentio:Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) & Enterprise Resource Planning (ERP) software products in Asia Pacific, Middle East & Africa. We will achieve this by:Providing world class software products, built on the latest technologiesProviding best in class customer service, built...

  • Head of Digital Marketing

    1 month ago

    Bengaluru, India Azentio Full time

    The Company Vision for Azentio: Azentio aims to be the leading provider of Banking, Financial Services & Insurance (BFSI) & Enterprise Resource Planning (ERP) software products in Asia Pacific, Middle East & Africa. We will achieve this by: Providing world class software products, built on the latest technologies Providing best in class customer...

  • Digital Marketing Executive

    7 months ago

    JP Nagar, Bengaluru, Karnataka, India Haanvik Prospects- Digital marketing agency Full time

    Title: Digital marketing executive. Must speak/write: English, Kannada fluently. Total experience: 2-4yrs. Relevant experience: 1-2yrs. **Salary**: Rs. 15K-20K CTC per month. Call on 8310472055 JOB DESCRIPTION: - Strategy Development Developing content marketing strategies: Creating and curating content to support the marketing plan. SEO and...

  • Digital Marketing Solutions Expert

    2 weeks ago

    Bengaluru, Karnataka, India SOCIAL BEAT DIGITAL MARKETING LLP Full time

    About the RoleAs a Digital Marketing Solutions Expert at Social Beat, you will play a pivotal role in shaping the digital growth strategies for leading brands and hyperscaling startups in India. With a strong background in Full Stack Development, you will be responsible for developing and maintaining web applications using Node.js, Python, and...

  • Digital Marketing Specialist

    4 weeks ago

    Bengaluru, Karnataka, India SOCIAL BEAT DIGITAL MARKETING LLP Full time

    Company Overview:Social Beat is a digital growth partner for leading brands and hyperscaling startups in India.We are a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR, and Chennai, and we're India's fastest-growing independent digital marketing solutions company.We manage 3% of digital media investment in India and work closely with...

  • Head of Digital Strategy

    2 weeks ago

    Bengaluru, Karnataka, India Madrid Software Trainings Full time

    Marketing Job DescriptionWe are seeking a highly skilled Head of Digital Strategy to join our team and help us develop and execute a comprehensive digital marketing strategy.The ideal candidate will have a strong background in digital marketing and a proven track record of driving business growth through innovative marketing...

  • Digital Marketing Specialist

    1 month ago

    Bengaluru, Karnataka, India Digitosis | ROI-Based Digital Marketing Company Full time

    Role OverviewThis is a full-time on-site position for a Senior Social Media Executive located in Bengaluru. The successful candidate will be responsible for executing marketing campaigns on various social media platforms, such as Facebook, LinkedIn, Twitter, YouTube and Instagram, for multiple clients from different industries.About the JobThe Senior Social...

  • Digital Marketing Sales Associate

    2 weeks ago

    Bengaluru, Karnataka, India Influvate Marketing Solutions Full time

    About Influvate Marketing SolutionsInfluvate Marketing Solutions LLP is a dynamic digital marketing agency with a presence in both the USA and India. Headquartered in Bangalore, we pride ourselves on delivering innovative digital strategies tailored to meet our clients' unique needs. Our mission is to empower businesses to grow through creativity, expertise,...

  • Digital Marketing Lead

    1 month ago

    Bengaluru, Karnataka, India LS Digital Group Full time

    LS Digital Group is seeking an experienced Digital Marketing Lead to oversee the planning, execution, and closure of integrated projects across various verticals. As a key member of our team, you will be responsible for establishing effective communication channels with program managers, project leads, and other stakeholders to ensure seamless project...