Group Head
3 weeks ago
Awarded the Oscars of the advertising world, The Cannes Global Agency of the Year 2022 (a first for India) Dentsu international comprises of six leadership brands - Carat, dentsu X, iProspect, Isobar, dentsuMB and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated talented employees working together to reach the never before
Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world.
In good times and bad, we partner with brands to achieve meaningful progress as we are a force for good & for meaningful growth. Our teams of optimists, entrepreneurs and first-movers coalesce around the needs of our clients, unlocking unique possibilities for sustainable value and lasting change.
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Summary:
Job title: Group Head - Planning
Location: Mumbai
Experience: 5 to 10 years
Job Description
We are looking for a Group Head - Brand Strategy to join our dynamic new business and pitch team. This role is crucial for working closely with the strategy lead to craft strategic outputs, including creative briefs, research reports, analyses, developing narratives, strategic points of view, and go-to-market plans. The ideal candidate will possess a deep understanding of brand positioning and consumer insights, with the ability to translate strategy into actionable creative direction.
Job Title: Group Head - Brand Strategy
Work Experience: 5-10 years
Location: Mumbai
Key Responsibilities:
Strategic Output Development: Collaborate with the strategy lead to create comprehensive creative briefs, research reports, and analyses that guide the creative process.
Developing Narratives: Craft compelling narratives that articulate brand stories and resonate with target audiences, ensuring alignment with client objectives.
Pitch Kickoff: Take the lead in initiating the pitch process by clearly understanding the brand’s ask and brief, conducting thorough research to build a clear strategic direction.
Creative Brief Creation: Develop strategic briefs for the creative team, providing clear guidance that enables the generation of innovative ideas and visuals.
Strategic POVs: Formulate strategic points of view on brand positioning, market trends, and consumer behavior to inform and enhance campaign development.
Go-to-Market Planning: Design and implement effective go-to-market strategies that maximize brand impact and drive growth, ensuring successful execution across all channels.
Research and Insights: Conduct in-depth market research and consumer analysis to gather insights that inform strategic decisions and creative direction.
Collaboration: Work closely with cross-functional teams, including creative, account management, and other functions, to ensure cohesive execution of brand strategies.
Client Engagement: Engage with clients to understand their goals and challenges, providing strategic recommendations that enhance brand positioning and market performance.
Continuous Improvement: Stay updated on industry trends, competitive landscape, and best practices to refine strategies and maintain a competitive edge.
What we are looking for:
Experience: 5-10 years in brand strategy, marketing, or a related field, preferably within an advertising agency or consultancy. Strong proven experience in working on new business pitches will be given preference.
Strategic Acumen: Strong understanding of brand positioning, market dynamics, and consumer insights, with a proven ability to translate strategy into actionable plans.
Communication Skills : Excellent verbal and written communication skills, with the ability to present ideas clearly and persuasively to clients and internal stakeholders.
Analytical Skills: Proficiency in conducting research and analysis, with the ability to synthesize complex information into clear, actionable insights.
Collaborative Spirit: Ability to work collaboratively within a diverse team, fostering a positive environment that encourages creativity and innovation.
Results-Oriented: Focused on delivering results, with a track record of successfully implementing brand strategies that drive growth
Agility: Fast-paced, adaptable mindset, capable of working under pressure and delivering high-quality work within tight deadlines.
To apply, pls apply here as well as send us your updated CV mentioning the below details to (so we are able to process your candidature faster):
Email subject: Ref: LinkedIn – Group Head - Planning
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Pls attach your CV and Folio
We thank you for sending us your profile & details for this role .
If your profile gets shortlisted for roles with us, we look forward to a conversation with you to learn about more of what makes you awesome
Dentsu International is growing exponentially as we help our clients make meaningful progress as champions of good change. Come be a part of this amazing journey, together with some of the best minds in the business that call us home.
Follow us on LinkedIn to stay updated: with us (Our Culture & Ethos)
Joining dentsu international, you’ll join a team of 66,000 driven, talented & gifted individuals who work in functions across Media, Creative, Customer experience management & Shared Services. Here, they collaborate every day to write inspiring stories of growth & learning, audacious innovation & dreams that they turn into reality..having a lot of fun as they do that It is a place of incredible spirit, drive & growth
Inclusion and Diversity
We’re proud to be different and that starts with our people. We believe in equal opportunities for everyone. We won’t define people by their race, gender, sexual-orientation, age or disability. Individuality is what makes us great, we want everyone to bring their full self to work and create something amazing. That’s what we care about.
So, whether you’re joining us, or looking to move to a different part of the business, we work hard to make sure we create equal opportunities for everyone.
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