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Performance Marketing Manager
1 month ago
You'll spend your day working on Meta & Google Ads and of course the plethora of analytics and insights that come with it, essentially aiding the build and rebuild of both young and veteran brands, country-wide. And perhaps with your effort, we might even go international.
RESPONSIBILITIES INCLUDE
Running online conversion campaigns on Meta and Google;
Monitoring and understanding social media analytics;
Planning and managing a portfolio of paid social campaigns for different clients;
Managing client spends on a daily basis;
Social media ads optimisation and its relation to the website/points of sale;
Brand building through content writing, campaign building, and advising on content creation;
Client servicing, which includes meeting with our clients for creating and planning marketing strategies.
KEY SKILLS REQUIRED FOR THIS ROLE
Minimum 2 years experience of running conversion campaigns within an agency or affiliate environment;
Excellent knowledge of Meta Ads and a good working knowledge of Google Ads and Google Analytics;
Have strong copywriting, reporting and communication skills;
Have a track record in helping to deliver effective performance marketing campaigns;
Ability to read and understand data accurately;
An interest in marketing, communications, and social media;
Familiarity with key social media tools (e.g. Google, Facebook, Instagram) and with Microsoft Office products (e.g. Word, PowerPoint, Excel);
A proactive, service-focused attitude towards clients and the teams you work with;
An ability to prioritise work and complete tasks with quick turnaround times;
An ability to work collaboratively with a team and teach new team members;
Excellent spoken and written English and Hindi and other local languages.
ABOUT TYS
The more interesting description: we're a startup helping startups and well-established companies startup.
The more technical description: TYS Performance Marketing Consultants essentially aids both budding startups and well-established companies alike scale their business at an exponential rate, driving growth through performance marketing online, in finding efficiencies in their points of sale, and through in-depth analytical reporting. TYS currently services 30+ clients for advertising and at any given time, TYS builds 5-7 e-commerce enabled websites a week, spanning markets as wide and fashion, food, home decor, and real estate.