Gen ai sr. art director

3 weeks ago

Delhi, India OLIVER+ Full time
OLIVER+ is a global team of creative thinkers, tech-savvy trendsetters, and production pros specialising in film, CGI, automation, AI, motion design, and digital/print content. We partner with over 300 clients in 40+ countries and counting. Our focus is to connect clients with high-quality solutions, talent and ambitious opportunities worldwide.
As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.
Role: Gen AI Sr. Art Director
Location: Remote
A Little Bit About the Role:
Awareness of Gen AI technology has exploded over the last 12 months - and with it a whole new world has opened up for creators in advertising. At Pencil we are developing tools that empower creators to do magical work for brands, and we want to ensure we take a leadership position in the quality and impact of Gen AI advertising.
We’re looking for Gen AI Art Directors who will direct a team of Gen AI Creators, as well as use the Pencil platform themselves to deliver high quality, high performing ads to either enterprise clients or small businesses. You will likely have a team working with you and by nature of your expertise they will largely engage with you to resolve creative challenges they are coming up against and overcome the limitations of Gen AI today.
You will require deep experience with Gen AI tools and what they can do for creators, the advertising industry and for marketing clients - as well as the positivity, energy and lateral problem solving to explore and expand techniques to push beyond any perceived creative limitations. One key measure of your success will be your ability to inspire a team with creative solutions day-to-day. Doing this successfully will deliver impact for our clients and fame for your work, as well as make you one of the leading voices of the Gen AI revolution.
What you will be doing:
Work with our Customer Success team to meet with clients, taking and refining briefs that meet client needs while best demonstrating Gen Al capabilities within a systematic Gen AI delivery process
Oversee Gen Al Creator(s) to deliver brief(s) through all steps including insight, concept, copy, image & video generation and final creative assembly using different Gen Al models and techniques
Where necessary, directly intervene in developing, generating or manually retouching outputs to meet quality standards across briefs
Work with our Customer Success team to present creative outputs to clients, taking feedback and managing expectations on what Gen Al can and cannot do
Work with our Customer Success team and Gen Al Creator team to structure a Gen Al delivery process that allows for steps, prompts, time taken etc. to be be shared transparently with clients
Work with our Training team to actively explore, implement and explain new Gen Al techniques to help our wider user base achieve high quality creative outputs
Work with our Product & Engineering teams to test new Gen Al features and provide feedback to drive platform improvements
Your responsibilities
Your KPIs will be linked to the following:
Quality and client satisfaction of Gen AI deliverables
Performance of Gen AI deliverables
Creation of knowledge and expertise in use of Gen AI and sharing of this knowledge with Gen AI Creators
What You'll Need:
Please be prepared to showcase your portfolio
Ideally 8+ years’ experience in advertising creative development
Experience with Gen AI tools such as Chat GPT, Midjourney, Adobe Firefly, Jasper etc.
Experience with Gen AI techniques such as model selection & prompting
Any experience using Gen AI to deliver real-world advertising creative
Proficiency in Adobe Creative Cloud
Good personal communication and proven team management skills
Preference for candidates who have prior agency experience
Strong written English skills, allowing you to communicate effectively with clients and team
Access to a reliable computer with an internet connection exceeding 40 Mbps
A collaborative and team-oriented attitude with optimism about the role of Gen AI in creativity
FMCG experience preferred
A little bit about us:
We are OLIVER+ (previously known as MORE), part of OLIVER and the Inside Ideas Group.
We’re a global collective of creatives, technologists and production experts who create and maintain world-class content in film, CGI, motion design, digital, print and tech. We connect opportunities for clients by providing high quality solutions and capabilities to ambitious businesses all over the world.
You can find us here:
values shape everything we do:
Be Ambitious to succeed
Be Imaginative to push the boundaries of what’s possible
Be Inspirational to do groundbreaking work
Be always learning and listening to understand
Be Results-focused to exceed expectations
Be actively pro-inclusive and anti-racist across our community, clients and creations
OLIVER+, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.
OLIVER+ has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission, embedding sustainability into every department and through every stage of the project lifecycle.'

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