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Ola Electric | Assistant Manager
2 months ago
Roles & Responsibilities:
- Content Strategy - Create and implement a social media strategy aligned with marketing goals to grow the brand’s presence on social media.
- Content Planning - Maintain platform-specific social media calendars.
- Account Management handling the social accounts for all Ola brands.
- Original Content Creation - Shoot and create original and high-quality content and work closely with the design and marketing team to execute campaigns.
- Digital Marketing - Experience with Meta Business Manager, Google Ads, and Twitter Ads to manage boosting of social media content.
- Ideation & Curation - Ideate and curate fresh content to build engagement and grow brand presence.
- Taking initiative and leading conversations with third-party vendors like influencers, content production agencies, production houses, etc. as and when required.
- Collaborate with the product marketing, sales, PR, creative, and design teams to achieve marketing objectives and ensure timely delivery of social media content.
- Community Engagement - Manage and nurture social media communities, by engaging with followers via comments, messages
- Data Tracking - Track and analyze key metrics to measure the success of campaigns and present monthly reports on insights
- Monitor Trends - Monitor social media trends, tools, and applications, and leverage new opportunities to stay ahead of the curve
- Live and breathe social - stay on top of topical trends, and moments so we can create strategic content for social
- An attitude to disrupt and try new things
Required Skills/Abilities:
- Excellent verbal and written communication skills.
- Experience in creating social media content and calendar management
- Able to explain complex social media data in an understandable way
- Strong problem-solving skills
- Exceptional multi-tasking and stakeholder management skills
Education and Experience:
- Bachelor’s Degree in Business, Marketing, Communications, Advertising, or a related field
- 2-3 years experience in social media management