Senior product manager
4 hours ago
About Apps For Bharat At Apps For Bharat , we’re building digital products that bring structure, accessibility, and meaning to devotion. Our flagship app, Sri Mandir , is India’s largest devotion platform, serving millions of users every day . We operate at the intersection of faith, culture, and technology , creating experiences that blend emotional depth with world-class product thinking. As we scale to the next 100 million users, we’re looking for a Senior Product Manager – Acquisition & Monetisation to drive growth and revenue at scale. Role Overview for Senior Product Manager (Acquisition & Monetisation): This role sits at the heart of growth and business impact at Apps For Bharat. You’ll own how millions of users discover, engage, and contribute on our platform — shaping the user funnel from first interaction to paid experience. Your north star: Maximise reach, retention, and revenue — without losing the soul of the product. What You’ll Do 1. Drive Acquisition: Build and optimise user acquisition funnels across channels — app store, organic, performance marketing, referrals, and partnerships. Work closely with marketing and data teams to identify high-LTV cohorts and improve conversion from install → registration → engagement. Design and run experiments (landing pages, creatives, onboarding flows) to improve activation rates. 2. Lead Monetisation Strategy: Define the monetisation roadmap — from subscriptions and microtransactions to content and service-led products. Partner with design, engineering, and CRM to build frictionless purchase and renewal experiences. Optimise pricing, packaging, and offer design through A/B testing and cohort analysis. Measure ROI and CLV impact; evolve the monetisation engine using data-driven insights. 3. Product Ownership & Roadmapping: Define, prioritise, and deliver the growth product roadmap. Collaborate cross-functionally with marketing, growth, CRM, design, and data teams. Balance experimentation velocity with quality and user experience integrity. 4. Data-Driven Decision Making: Use quantitative and qualitative insights to inform decisions — from feature prioritisation to user segmentation. Leverage analytics tools (Amplitude, Mixpanel, Big Query, Looker, etc.) for growth experimentation and reporting. 5. Leadership & Collaboration: Mentor junior PMs or analysts working on growth pods. Influence stakeholders across business, marketing, and product to align on revenue goals. What You Bring -Education: Engineering or Management degree from a premier institute — IIT, BITS Pilani, IIM, ISB preferred. - Experience: Must have minimum 5+ years of core B2 C product management experience, with measurable impact on Revenue, ARPU, Conversion Rate, Repeat Transactions, Retention, and Engagement. -Past KPIs must include Revenue, Conversion, ARPU, and Repeat Transactions. -Proven track record of delivering impactful digital products in high-growth environments. -Strong analytical skills with expertise in interpreting complex datasets. -Excellent communication and stakeholder management skills. Bonus Points Past Founding or Entrepreneurship experience Nice to have: Experience managing products on both App and Web platforms. Experience in e-commerce or supply chain product ecosystems. Why Apps For Bharat? We’re not just another startup. We’re a movement. Here’s why you’ll love being a part of it: Competitive compensation and performance-based incentives. Ambitious work environment with opportunities for professional growth. Access to a vibrant network of professionals passionate about spirituality and technology. Health & Wellness Benefits to ensure your and your family’s well-being. A Serene, Pet-Friendly & Peaceful Office located in the heart of HSR Layout Join us in revolutionising the way millions connect with their spirituality
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