Performance Marketing

21 hours ago

Delhi, Delhi, India Jagat Pharma Full time

Job Title: Performance Marketing Manager

Experience - 3-5yrs

Company - Jagat Pharma Pvt. Ltd.

Monthly Budget - upto Rs. 7,20,000/-

About the Role

We are looking for a data-driven and highly motivated Performance Marketing Manager to lead and scale our digital marketing efforts across D2C and third-party platforms . The ideal candidate will be well-versed in Google Ads, Meta Ads (Facebook & Instagram) V-serve, Criteo, Taboola, and affiliate networks . You will be responsible for driving customer acquisition, sales, and ROI through multi-channel performance campaigns.

Key Responsibilities

  • End-to-end ownership of performance campaigns across:
  • D2C Platforms : Google Ads (Search, Display, YouTube), Meta Ads (Facebook & Instagram).
  • Programmatic & Native Ads : V-serve, Criteo, Taboola, Outbrain, DV360.
  • Affiliate & Third-Party Channels : Manage networks, publishers, and performance partners.
  • Drive traffic, conversions, and ROAS across D2C website.
  • Conduct A/B testing on ad creatives, audience targeting, bidding strategies, and landing pages.
  • Optimize campaign budgets, monitor spends, and ensure efficient CAC vs LTV balance .
  • Analyze data, prepare detailed performance reports, and present insights to leadership.
  • Collaborate with design, content, and product teams to create high-performing campaigns.
  • Explore new ad technologies, growth hacks, and emerging platforms .

Required Skills & Experience

  • 3–5 years of experience in performance marketing D2C.
  • Proven expertise in:
  • Google Ads (Search, Display, YouTube, Performance Max).
  • Meta Ads (Facebook & Instagram).
  • V-serve, Criteo, Taboola, Outbrain, and other third-party platforms .
  • Affiliate marketing – onboarding & managing partners.
  • Strong grasp of digital marketing funnels, attribution models, and retargeting .
  • Excellent analytical & reporting skills (Excel, GA4, Ads Manager).
  • Ability to manage large budgets with focus on ROI & scale.

Preferred Qualifications

  • Experience with D2C brands & high-growth eCommerce companies .
  • Hands-on knowledge of pixel tracking, CRM integrations, and conversion API .
  • Google Ads & Meta Ads certifications preferred.

What We Offer

  • Opportunity to work with fast-scaling D2C brands .
  • Ownership of multi-channel performance marketing budgets .
  • A collaborative environment with focus on growth, learning, and innovation .

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