Senior Tech Product Manager

2 days ago

Gurgaon, India Nykaa Full time

Role: Product Manager II – Growth Team: Product – Nykaa Beauty Reports to: Director Product, Nykaa Beauty We're looking for a Product Manager 2 to lead Growth initiatives at Nykaa Beauty , with a strong charter around New Customer Acquisition, Homepage and mWeb . This role sits at the intersection of product, marketing, design and data You'll take over critical pods that touch multiple surfaces across app, web, and in app communication channels. You'll work closely with the performance marketing, site, analytics, design, engineering, business teams and leadership to shape and execute our growth roadmap. Own the onboarding experience across platforms; increase signup and registration and provide a high performing first time user experience post install Improve install-to-purchase conversion for new users via content, contextual nudges, dynamic offers, and frictionless buying journeys across the funnel for new users Homepage experience Build high performing homepage experiences across different user cohorts as per user objectives to enable discovery of propositions, products, categories, offers and allow users to seamlessly navigate towards them mWeb experience Build high performing mobile web experiences that improve the north start of conversion Partner with other PMs and business teams to ensure mWeb user experience and product features are at par with apps At least 4 years of Product Management experience in consumer internet or e-commerce companies to solve end user problems and growth business objectives Data-first mindset with a strong grip on metrics, cohort analysis, segmentation, and experimentation . Prior experience in beauty/fashion/lifestyle ecommerce or marketplaces. Exposure to funnel conversion / product led growth / homepage and merchandising experiences You'll be part of a high-ownership, high-impact product team shaping the product experience for millions of users in the beauty and personal care category. Note: This is a work from office opportunity

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