Data Team Lead/Senior Data Team Lead

Bengaluru (Bangalore), India — remote-friendly with overlap to UK & US time zones Employment: Full-time
Client Services Manager, Delivery Manager, Channel Specialists (SEO, PPC, Web), QA

JOAN Digitech is a fast-moving, boutique digital agency operating across the UK, US and India. We help e‑commerce brands unlock growth through sharp strategy and exceptional execution in SEO, PPC, content and web. We’re hiring a Digital Strategy Lead to own cross‑channel strategy (SEO, PPC, Web) for e‑commerce clients, lead client conversations end‑to‑end, and set direction for our specialist teams. You’ll translate business goals into clear strategies and defend them with data; This role suits an entrepreneurial self‑starter with faultless English communication, who can think strategically and operate hands‑on in a fast‑paced startup environment.

Own the integrated growth strategy across SEO, PPC and Web for a portfolio of e‑commerce clients.
Turn commercial goals into channel roadmaps, quarterly OKRs and test‑and‑learn plans.
Define information architecture, CRO hypotheses, landing page briefs and content frameworks.
Establish measurement plans, attribution approach and incrementality testing where applicable.

Lead discovery, strategy presentations, QBRs and weekly/bi‑weekly work‑in‑progress calls.
surface opportunities and risks early.

Planning, Delivery & Governance
Set quality bars and acceptance criteria for deliverables (SEO audits, ad builds, landing pages, dev tickets, dashboards).
Maintain a risk log; Provide day‑to‑day strategic guidance to SEO, PPC and Web specialists; Coach teams on decision‑making, prioritisation and data storytelling; Performance, Analytics & Insight
Own KPI frameworks (revenue/ROAS, CPA, MER, CVR, AOV, LTV, organic sessions/visibility, tech health).
Direct analytics setup (GA4, GTM), product feed hygiene, conversion tracking and event taxonomy.
translate data into decisions and next actions.

Growth & Commercials
What You’ll BringMust‑Have Experience
~7+ years in digital performance roles spanning SEO, PPC and Web/CRO , with at least 3 years in a client‑facing strategy lead/lead consultant capacity for e‑commerce brands.
~ Hands‑on credibility: comfortable reviewing SEO technical audits, building/QAing paid campaigns, and shaping web backlogs with developers.

SEO: Technical audits (CWV, rendering, crawl/indexation, schema), content strategy, internal linking, international SEO.
PPC/Paid Social: Google Ads, Microsoft Ads, Meta, LinkedIn/TikTok (as relevant), feed management, audiences, creative testing, budgeting and pacing.
Web/CRO: Shopify/WordPress familiarity, UX heuristics, experimentation, landing page briefs, basic HTML/CSS/JS literacy helpful.
Analytics: GA4, GTM, Looker Studio; comfort with attribution concepts and testing.

Faultless English written and spoken; able to run multiple accounts across time zones without dropping balls.
Remote within India considered.
Willingness to align hours for regular overlap with UK (GMT/BST) and US (ET/PT) clients.

Experience with international rollouts, multi‑store/multi‑language SEO.
Experience shaping QA standards and delivery playbooks in an agency.
Competitive compensation with performance incentives.
Remote‑friendly, flexible working with a trusting, outcomes‑first culture.
Direct impact: shape how a growing agency delivers strategy and performance.
Professional development budget; exposure to UK/US e‑commerce brands.
Laptop and essential work tool reimbursements where applicable.

Digital Strategy Lead – Your Name ), including:
~JOAN Digital is an equal opportunity employer and does not discriminate on the grounds of gender, marital status, race, religion, colour, age, disability or sexual orientation.

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