Simple logic it private limited | content specialist
1 week ago
Location: Vikhroli, Mumbai
Department: Marketing / Content
Position Overview :
We are seeking a creative and detail-oriented Content Writer to join our dynamic team. In this role, you will be responsible for producing high-quality, engaging, and informative written content that resonates with our target audience. The ideal candidate is a skilled storyteller with a passion for creating content that drives traffic, enhances brand awareness, and contributes to our overall marketing efforts.
Key Responsibilities :
Content Creation : Write clear, compelling, and original content for various platforms, including blog posts, website pages, product descriptions, email newsletters, social media, white papers, case studies, and more.
SEO Optimization : Conduct keyword research and implement SEO best practices to ensure content is optimized for search engines and ranks well on Google and other search platforms.
Content Strategy : Collaborate with the marketing and SEO teams to develop a content strategy aligned with business goals and audience needs.
Editing & Proofreading : Edit and proofread your own work as well as content created by others to ensure clarity, grammar, style, and consistency.
Audience Engagement : Understand our audience’s interests and pain points to create content that resonates with them and encourages engagement (comments, shares, etc.).
Research : Conduct thorough research on industry-related topics to ensure that content is accurate, relevant, and up to date.
Content Calendar Management : Help maintain and adhere to a content calendar to ensure a consistent flow of content across all channels.
Collaboration : Work with other team members (designers, marketers, product teams) to enhance content with visuals, calls-to-action, and other elements.
Analytics & Reporting : Track and report on content performance using analytics tools (Google Analytics, social media insights, etc.), making adjustments as needed to improve engagement and conversion rates.
Qualifications :
Proven experience as a content writer, copywriter, or similar role.
Exceptional writing, editing, and proofreading skills with a keen attention to detail.
Familiarity with SEO best practices and content optimization strategies.
Strong research skills and the ability to quickly grasp complex topics.
Ability to work independently and manage multiple projects simultaneously.
Excellent time management and organizational skills.
A portfolio or writing samples that demonstrate your ability to produce engaging content (preferred).
Familiarity with content management systems (CMS) like Word Press is a plus.
Bachelor’s degree in English, Journalism, Communications, Marketing, or related field (preferred).
Preferred Skills :
Experience with social media content creation and strategy.
Basic understanding of HTML and web publishing tools.
Knowledge of analytics platforms such as Google Analytics, SEMrush, or Ahrefs.
Experience writing for specific industries (e.g., technology, finance, healthcare) is a plus.
Interested candidates can reach out to 8655625890 or share across their CV's on
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