
Senior Brand Manager
1 day ago
#Mumbai (Vikhroli) • Monday–Friday • 9:30 AM–7:30 PM
(Craft & execute brand strategy across offline & digital channels.
• Own GTM strategies for product launches, campaigns & seasonal activations.
• Lead market research, competitor analysis & consumer insights to sharpen our edge.
• Write insight-driven creative briefs that ignite standout campaigns.
• Manage brand shoots: ideation → storyboarding → production → post-delivery.
• Oversee daily creative output—web, POS, packaging, performance assets.
• Execute performance marketing campaigns (Google Ads, Meta Ads) with internal teams & agencies.
• Optimize CRM, email, SMS, WhatsApp & loyalty programs for retention and engagement.
• refine creatives to boost ROI.
• Plan and manage brand marketing budget—smart, efficient, impactful.
• Ensure seamless and timely delivery of all brand initiatives.
#6–7 years in brand management (both mainstream and digital).
Proven success with mid-to-large-scale brand campaigns & digital-first strategies.
Strong shoot and creative execution portfolio (print & digital video).
Hands-on experience with GTM strategies, performance marketing & retention tools.
Bachelor’s or Master’s in Marketing, Business, Communications, or related field.
Digital marketing, analytics, or brand management certifications are a plus.
✉️ #
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