Digital Advertising Strategist

1 day ago


Mumbai, Maharashtra, India Vertoz Full time
About Vertoz

Vertoz is a pioneering AI-powered MadTech and CloudTech platform that empowers businesses, digital marketers, advertising agencies, and technology companies through its innovative offerings in Digital Advertising, Marketing, and Monetization (MadTech) & Digital Identity, and Cloud Infrastructure (CloudTech).

About the Job

We are seeking an exceptional Digital Advertising Strategist to lead our Demand Side Platform (DSP) operations. As a visionary leader, you will be responsible for driving revenue growth, developing strategic business plans, and fostering strong relationships with key stakeholders.

The ideal candidate will possess a deep understanding of the programmatic advertising ecosystem, including RTB, ad exchanges, SSPs, and ad serving technologies. A proven track record in digital advertising, particularly within DSP management, is essential.

This leadership role requires a blend of strategic thinking, operational excellence, and excellent communication skills. You will collaborate with cross-functional teams to deliver a seamless and exceptional service to our clients.

Key Responsibilities
  • Develop and execute business strategies for our DSP, ensuring alignment with company objectives.
  • Drive revenue growth by identifying new opportunities within the digital advertising landscape.
  • Foster strong relationships with publishers, advertisers, and technology partners to enhance our platform's capabilities and reach.
  • Lead and mentor the DSP team, promoting a culture of high performance, continuous improvement, and innovation.
  • Oversee the management of our DSP's budget, resources, and operations, ensuring efficiency and effectiveness.
  • Stay abreast of industry trends and advancements in DSP technology, adapting our strategy to maintain competitive advantage.
Requirements

To succeed in this role, you should have:

  • A Bachelor's or master's degree in business, marketing, or a related field.
  • A minimum of 5 years of experience in digital advertising, with at least 3 years in a leadership role managing a Demand Side Platform.
  • Strong analytical and problem-solving abilities, with a focus on results.
  • Exceptional leadership skills, with the ability to inspire and motivate teams.
What We Offer

We provide a dynamic work environment, flexible working hours, and a competitive salary of $120,000 per year. Additionally, we offer a comprehensive benefits package, including 24 annual leaves, international presence, and celebrations.



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