Senior Content Strategist

1 month ago


Gurgaon, Haryana, India Why Shy? Full time

We are seeking a highly skilled Senior Content Writer to join our dynamic digital marketing team. As a Senior Content Writer, you will play a pivotal role in developing and executing content strategies to drive engagement, traffic, and conversions for our clients.

Key Responsibilities:

1. Develop and execute content strategies aligned with client objectives and target audience preferences.

2. Write high-quality, engaging, and relevant content for diverse digital channels.

3. Conduct thorough research to ensure accuracy and credibility of content.

4. Optimize content for search engines and user experience to improve organic visibility and engagement metrics.

5. Collaborate with cross-functional teams including designers, marketers, and SEO specialists to ensure content effectiveness.

6. Stay updated on industry trends and best practices to continuously improve content quality and performance.

7. Mentor and provide guidance to junior team members.

Requirements:

1. Bachelor's degree in English, Journalism, Marketing, or related field.

2. Proven experience as a content writer in a digital marketing agency or similar environment.

3. Exceptional writing, editing, and proofreading skills with a keen eye for detail.

4. Proficiency in SEO principles and best practices.

5. Strong analytical skills to interpret performance metrics and adjust strategies accordingly.

6. Excellent time management and organizational abilities to handle multiple projects simultaneously.

7. Ability to thrive in a fast-paced, collaborative environment.



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