Digital Media Specialist

11 hours ago


Pune, Maharashtra, India Aptita Full time

Aptita is seeking a skilled Digital Media Specialist to join our team in Mumbai, Pune, Gurgaon, Chennai, Bangalore, or Coimbatore.

Job Description

We are looking for a highly motivated and detail-oriented professional with experience in TV activation and media planning. The ideal candidate will have a strong understanding of BARC data software and be able to develop actionable solutions for our clients.

The successful candidate will be responsible for TV planning, media buying, and client solutions. They will work closely with our team to develop and execute new media plans, utilizing data sites such as BARC and Comscore. Additionally, they will drive brand awareness and consideration campaigns on YouTube, Meta, and other channels through paid online campaigns and influencer marketing.

Required Skills and Qualifications
  • 1-2 years of experience in TV activation and media planning
  • Strong knowledge of BARC data software
  • Excellent Excel skills
  • Good communication skills, particularly when working with international clients
  • Confident and self-motivated
Salary and Benefits

We offer a competitive salary range of ₹8-12 lakhs per annum, depending on experience, plus benefits that include flexible shift timings and a rotational US schedule.

Notice Period Criteria

We require immediate to 45 days' notice from all employees.



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