Digital Marketing Strategist

7 days ago

Coimbatore South, India Klodev Full time
{"Responsibilities": "

At Klodev, we are seeking a highly skilled Digital Marketing Executive to join our team. As a Digital Marketing Executive, you will be responsible for managing, developing, and implementing comprehensive digital marketing campaigns across various channels, including SEO, SMM, email marketing, and potentially paid advertising.


Digital Marketing Executive Key Responsibilities
  • Manage, develop, and implement comprehensive digital marketing campaigns across various channels, including SEO, SMM, email marketing, and potentially paid advertising
  • Conduct thorough keyword research and competitive analysis to identify opportunities for organic traffic growth, improved search engine ranking, and brand awareness
  • Optimize website content for search engines (SEO) using on-page and technical SEO best practices
  • Manage and analyze website traffic and campaign performance using analytics tools like Google Analytics and social media insights platforms
  • CREATE engaging and strategic social media content that resonates with target audiences and drives community growth
  • Develop and execute lead generation strategies through various digital channels
  • Manage lead nurturing campaigns
  • Stay up-to-date on the latest digital marketing trends, algorithms, and best practices
  • Collaborate with internal teams (design, sales, content) to ensure seamless campaign execution and content alignment
  • Generate reports and present findings to stakeholders, recommending data-driven optimization strategies

Requirements
  • Experience in digital marketing with a strong track record of success in SEO, SMM, and lead generation
  • Proven ability to develop and execute data-driven digital marketing campaigns that achieve measurable results
  • In-depth knowledge of SEO principles and best practices, including keyword research, on-page optimization, and link building strategies
  • Experience with social media marketing platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) and content creation best practices
  • Solid understanding of lead generation techniques and marketing automation tools (a plus)
  • Experience with digital marketing analytics tools (Google Analytics, social media insights)
  • EExcellent written and verbal communication skills with the ability to present complex information to both technical and non-technical audiences
  • Strong organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines
  • A passion for digital marketing and a desire to learn and adapt to the ever-evolving landscape
      • Bonus Points
        • Experience with paid advertising platforms (Google Ads, etc.)
        • Experience with email marketing platforms
        • Experience with content management systems (CMS) like WordPress
          • "}

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