Digital Marketing Strategist

3 weeks ago

Coimbatore South, India Klodev Full time

Digital Marketing Role at Klodev

Klodev is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive digital marketing campaigns across various channels, including SEO, SMM, email marketing, and potentially paid advertising.

Key Responsibilities

  • Manage and develop digital marketing campaigns to drive website traffic, improve search engine rankings, and increase brand awareness.
  • Conduct thorough keyword research and competitive analysis to identify opportunities for organic traffic growth.
  • Optimize website content for search engines using on-page and technical SEO best practices.
  • Manage and analyze website traffic and campaign performance using analytics tools like Google Analytics and social media insights platforms.
  • Create engaging and strategic social media content that resonates with target audiences and drives community growth.
  • Develop and execute lead generation strategies through various digital channels.
  • Manage lead nurturing campaigns.
  • Stay up-to-date on the latest digital marketing trends, algorithms, and best practices.
  • Collaborate with internal teams to ensure seamless campaign execution and content alignment.
  • Generate reports and present findings to stakeholders, recommending data-driven optimization strategies.

Requirements

  • Experience in digital marketing with a strong track record of success in SEO, SMM, and lead generation.
  • Proven ability to develop and execute data-driven digital marketing campaigns that achieve measurable results.
  • In-depth knowledge of SEO principles and best practices, including keyword research, on-page optimization, and link building strategies.
  • Experience with social media marketing platforms and content creation best practices.
  • Solid understanding of lead generation techniques and marketing automation tools.
  • Experience with digital marketing analytics tools.
  • Excellent written and verbal communication skills with the ability to present complex information to both technical and non-technical audiences.
  • Strong organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines.
  • A passion for digital marketing and a desire to learn and adapt to the ever-evolving landscape.

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