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Marketing Technology Integration Specialist

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Nashik, Maharashtra, India beBeeDeveloper Full time ₹ 1,50,00,000 - ₹ 2,00,00,000

Job Summary:

Softcrylic is seeking a talented developer to join our team and help us solve business challenges through technology.

We are looking for someone with strong hands-on experience developing within Microsoft Dynamics 365 CE, including PowerApps, custom plugins, workflows, and Power Automate.

The ideal candidate will have a solid understanding of marketing lifecycle data, including lead/contact status and email engagement tracking, as well as skills in troubleshooting sync, API, or business logic issues within CE and across integrated systems.


Key Responsibilities:

  1. Diagnose and resolve integration and synchronization issues between Microsoft Dynamics 365 CE and Marketo.
  2. Design and build scalable CE-side solutions, support development and testing of email invalid/bounce handling solutions, and ensure data readiness and timely updates of key fields to enable marketing campaign execution and segmentation.
  3. Collaborate closely with business and IT stakeholders to align CE data structures and processes with business and campaign requirements.
  4. Conduct data validation, mapping verification, contribute to data governance across integrated systems, create and manage test records, and maintain comprehensive documentation of CE configurations, workflows, and integration logic.


Requirements:

To succeed in this role, you should have:

  • Strong hands-on experience developing within Microsoft Dynamics 365 CE, including PowerApps, custom plugins, workflows, and Power Automate.
  • Proven experience integrating CE with external platforms, especially marketing automation tools like Marketo.
  • Proficient in SQL for data validation, integration troubleshooting, and system debugging.
  • Solid understanding of marketing lifecycle data, including lead/contact status and email engagement tracking.
  • Skills in troubleshooting sync, API, or business logic issues within CE and across integrated systems.