Senior Account Strategist
3 weeks ago
Burson is a leading public relations agency seeking a high-calibre Senior Account Executive for our Gurugram office. The successful candidate will be an integral part of our client servicing team for Technology practice.
Key Responsibilities:
- Develop and execute effective integrated communication (IC) strategies to meet client objectives and deliver results.
- Play an active role in supporting senior team members in quality implementation for accounts within time and budget constraints.
- Maintain relationships with prominent media members inside and outside clients' industries and stay current on news that can be leveraged for clients' benefit.
- Stay updated on social media trends and build relationships with key influencers and community contacts to optimize channels.
- Produce high-quality client-facing communications, status reports, campaign summary reports, and general account activity reports.
- Identify new opportunities and support senior team members in winning new business within existing and potential clients.
- Participate in new business development, including brainstorming and research.
- Be an effective team player and foster an inclusive working environment that values diverse opinions and ideas.
- Provide on-the-job training to junior team members and delegate tasks with clear expectations.
- Provide continuous, constructive feedback and keep supervisors informed of team member performance.
Requirements:
Educational Qualification: Graduate or Postgraduate in any stream or professional qualification in public relations.
Experience: 2.5 to 3 years of work experience in public relations or communications industry, preferably with Technology clients.
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