Brand Strategist

6 days ago


Delhi, Delhi, India Wavehire Full time
Job Title: Brand Manager

We are seeking a highly skilled Brand Manager to join our team at Wavehire. As a Brand Manager, you will be responsible for developing and executing brand strategies that align with our business objectives.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies that resonate with our target audience and support business growth.
  • Conduct market research to understand consumer insights, competitive landscape, and emerging trends.
  • Define the brand's value proposition, tone of voice, and positioning in the market.
  • Ensure brand consistency across all marketing channels and communications.
  • Oversee the development and execution of brand campaigns, including digital, print, and in-store activations.
  • Collaborate with the creative team to produce compelling and engaging content that aligns with the brand's identity.
  • Monitor brand performance metrics and optimize strategies based on data-driven insights.
  • Work closely with the marketing team to align brand initiatives with overall marketing goals.
  • Develop partnerships with external agencies, media outlets, and influencers to enhance brand visibility.
  • Liaise with internal stakeholders, including sales, product, and customer service teams, to ensure alignment with brand objectives.
Qualifications & Skills:
  • MBA/PGDM from a Tier 1 college (IIMs, XLRI, ISB, FMS, etc.).
  • 45 years of experience in brand management, preferably in the travel, hospitality, or luxury sectors.
  • Strong understanding of branding principles and marketing strategies.
  • Proven track record of managing successful brand campaigns and driving brand growth.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to think creatively and strategically while managing multiple projects.
  • Proficiency in digital marketing and experience working with cross-functional teams.
Why Join Us:

Legacy Meets Innovation: Be part of a brand with a storied history while playing a crucial role in its modern revival.

Growth Opportunities: Opportunity to shape the future of an iconic brand and grow within a dynamic organization.

Impact: Make a significant impact on the travel industry by redefining how people experience travel.



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