Digital Content Strategist

4 weeks ago


Delhi, Delhi, India Puretech Digital Full time
Job Title: Copy Strategist

At Puretech Digital, we're seeking a talented Copy Strategist to join our team. As a key member of our creative department, you'll be responsible for crafting compelling audio, video, display, and search ads that drive results for our clients in BFSI, Education, Fashion, and more.

Key Responsibilities:
  • Develop innovative concepts through thorough research and creative ideation to build social media content calendars/strategies that align with brand objectives.
  • Collaborate closely with Account Managers and Paid Media Associates to meet client expectations.
  • Provide support to Business Managers on high-priority projects as needed.
  • Offer flexible assistance to team members, ensuring smooth workflow and project delivery.
  • Contribute ideas in brainstorming meetings for pitches and quarterly campaigns.
Requirements:
  • Demonstrated experience in digital copywriting or completion of a relevant short course.
  • Strong understanding of social media platforms, including Facebook, Twitter, Instagram, and others.
  • Excellent communication skills in both English and Hindi, with the ability to articulate ideas clearly and effectively for diverse audiences.
  • Proficiency in writing clear, concise, and grammatically accurate copy.
  • Ability to adapt writing style and tone to suit various target markets.
  • Capable of working under pressure and managing workload efficiently.


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