Digital Content Strategist

6 days ago


Delhi, Delhi, India Grapes Worldwide Full time
About Us

Grapes Worldwide, a leading integrated communications agency, is at the forefront of digital strategy and marketing. Our approach combines paid, earned, and owned platforms to drive business impact and brand growth. With a strong focus on innovation and creativity, we offer a range of services including digital and communication solutions.

Our team of experts is equipped to provide tailored advice to our clients, leveraging our deep technical knowledge and extensive experience in digital marketing. Our vision is to outperform expectations at every stage, and with over 200 minds continuously working towards this goal, we are committed to investing in talent and staying agile.

Job Description

We are seeking a talented and creative Content Strategist to join our dynamic team. The ideal candidate will be responsible for developing and implementing comprehensive content strategies that align with our business objectives. This role requires a deep understanding of content marketing, video marketing, and website content development to create engaging and effective content that resonates with our clients and target audience.

Key Responsibilities:
  • Conduct thorough research on industry trends, target audience preferences, and competitor activities to inform content strategy.
  • Develop and implement comprehensive content strategies that align with business goals and drive engagement.
  • Create high-quality content, including blog posts, scripts, articles, case studies, and website content.
  • Script and develop video content that meets our brand standards.
  • Work closely with clients to understand their brief and curate content accordingly.
Requirements:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 1-1.5 years of experience in content strategy, content writing, or digital marketing.
  • Understanding of SEO principles is an added advantage.
  • Excellent writing and editing skills.
  • Creative and innovative thinker with a passion for storytelling.
  • Ability to work independently and as part of a team.


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