Senior Marketing Professional

3 days ago


Navi Mumbai, Maharashtra, India beBeeStrategist Full time ₹ 15,00,000 - ₹ 20,00,000
Job Title: Marketing Strategist

Role Summary: A highly skilled Digital Marketing Strategist is sought after to spearhead our marketing efforts. The ideal candidate will have a strong background in multi-channel campaign strategy, performance analysis, and data-driven decision-making.

Key Responsibilities:
  • Develop and execute comprehensive marketing strategies for campaigns targeting healthcare professionals across various channels.
  • Drive the development, optimization, and scaling of multi-channel marketing efforts using data-driven insights.
  • Analyze campaign performance, track KPIs (open rates, CTR, conversion), identify trends, and recommend strategies to enhance engagement and retention.
  • Collaborate with cross-functional teams (Design, UX, Editorial) to ensure brand consistency and effective campaign delivery.
  • Plan and execute A/B testing and segmentation strategies to optimize campaign performance.
  • Stay updated on industry trends and incorporate insights into marketing strategy.
  • Ensure compliance with industry regulations and internal standards.

Qualifications & Requirements:
  • Bachelor's degree in Marketing, Business, Analytics, or a related field.
  • 5+ years of experience in digital marketing, preferably within healthcare, health tech, or related industries.
  • Proven experience managing email and app-based marketing campaigns, with a strong understanding of channel best practices.
  • Skilled in using performance data to inform strategy and decision-making.
  • Excellent written and verbal communication, analytical mindset, attention to detail, and project management skills.
  • Self-motivated, adaptable, and results-oriented.


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