Marketing Research Professional
5 days ago
**About Staple AI**
We are an innovative AI software startup revolutionizing document processing for enterprises.
Our cutting-edge technology automates data digitization and reconciliation at scale, enabling companies to access powerful analytics for optimized decision-making.
With multi-language capabilities and proprietary AI/ML technology requiring little to no training time, Staple seamlessly integrates into diverse enterprise workflows.
Our clients include global institutions in BFSI, F&B, engineering, and automotive sectors, including leading banks, software companies, and Fortune 500 organizations.
**Job Description**
As a Marketing Research Professional, you will play a crucial role in supporting our account-based marketing and outreach initiatives.
This is an exciting opportunity to gain hands-on experience in market research, data analysis, and strategic planning while working in a dynamic, fast-paced environment.
**Responsibilities**
- Conduct thorough research to identify and compile lists of target companies and personas across defined geographies and industries.
- Utilize multiple tools to create a comprehensive contact list of target personas, ensuring data accuracy and relevance.
- Analyze and document detailed insights about target companies, their business priorities, challenges, and decision-making structures.
- Research target personas, focusing on roles, responsibilities, and pain points, to inform personalized outreach strategies.
- Collaborate with the marketing team to provide research insights that will drive tailored messaging for outreach campaigns.
- Maintain and regularly update databases with accurate and up-to-date information on target accounts and personas.
- Monitor industry trends and competitive landscape to identify potential opportunities for expansion or optimization.
- Prepare reports summarizing research findings and recommendations to support the broader marketing and sales strategy.
**Requirements**
- Currently pursuing or recently completed a degree in Marketing, Business, or a related field.
- Strong analytical skills with attention to detail and a passion for uncovering actionable insights.
- Excellent written and verbal communication skills for presenting findings effectively.
- Self-starter with the ability to work independently and collaboratively in a team setting.
**What We Offer**
- Hands-on experience with real-world marketing strategies in a fast-growing AI startup.
- Opportunity to work with a dynamic and innovative team, gaining exposure to cutting-edge technologies.
- Mentorship and guidance to help you develop your skills in market research and strategic planning.
- A collaborative work environment where your ideas and contributions are valued.
- Competitive salary: $65,000 - $75,000 per year.
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