Senior Category Growth Specialist

1 week ago


Ahmedabad, Gujarat, India beBeePerformance Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Job Description:

The Category Performance Manager is accountable for driving sales growth and enhancing customer experience across the Bags Category.

Key Responsibilities:

  • Driving Sales Momentum:
    • Develop, implement, and manage initiatives to boost conversion rates, average order values, and other key performance indicators
    • Optimize website content to align with seasonal promotions, marketing campaigns, and business objectives
  • Monitoring Brand Health:
    • Secure profitable margins in line with strategic guidance
    • Negotiate budgets, set goals, monitor, and report on brand performance
    • Plan and execute targeted campaigns across various channels, making adjustments as needed to stay on track
    • Meet recognition and awareness targets for accountable brands
  • Enhancing Customer Experience and Loyalty:
    • Drive revenue growth through list expansion, segmentation, and process optimization
    • Develop and refine processes to foster customer loyalty
    • Analyze user experience across touchpoints, identifying areas for improvement through web analytics

Requirements:

  • Category expertise is highly desirable
  • Advanced proficiency in Excel and PowerPoint


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