Innovative Copywriter Lead

1 day ago

Bengaluru, Karnataka, India beBeeCreativeDirector Full time ₹ 30,00,000 - ₹ 35,00,000

Job Description:

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We are seeking a highly skilled Creative Director to lead our copywriting team and drive innovative marketing campaigns. The ideal candidate will have a proven track record of crafting compelling, brand-aligned content for various mediums, enhancing our marketing and advertising efforts.

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Key Responsibilities:

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  • Develop short-form & long-form copy for brand engagements.
  • Collaborate with cross-functional partners to create novel and original work for a variety of audiences.
  • Develop creative and persuasive copy for ATL campaigns, including TV, radio, print, and outdoor advertising.
  • Participate in brainstorms and contribute ideas for digital media clients.
  • Work with the social media team to develop content strategies and content calendars for social media clients.
  • Team with Art Supervisor to produce standout and strategically focused concepts and campaigns.
  • Work with the art team to bring their ideas to life.
  • Partner with Creative, Account and Client teams to ensure copy that advances creative brief objectives and accomplishes marketing objectives.
  • Present creative concepts and strategies to clients, showcasing the value of the copy in achieving their marketing goals.
  • Mentor and develop the copywriting team, fostering a collaborative and high-performing creative environment.
  • Manage and work independently, under tight deadlines, while juggling multiple projects.
  • Client servicing.
  • Deliver award-worthy work.
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Requirements:

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  • Proven experience as an Associate Creative Director in the mainline marketing industry, with significant experience in crafting copy for various digital/integrated platforms.
  • Strong portfolio showcasing diverse ATL campaigns.
  • Ability to integrate digital concepts into traditional advertising.
  • A strong portfolio demonstrating creative and impactful copy for digital marketing campaigns.
  • In-depth knowledge of SEO principles and practices to optimize copy for search engines.
  • Strategic thinking and the ability to translate marketing briefs into compelling and results-driven copy.
  • Track record as a creative problem solver with a knack for fresh ideas and a new perspective.
  • Bachelor's degree in English, Journalism, Marketing, or a related field.
  • Excellent leadership and communication skills, with the ability to motivate and guide a creative team.
  • Team player, Presentable and good client interfacing skills.
  • A passion for keeping up with industry trends, new technologies, and emerging platforms in the digital marketing space.
  • Ability to recognize strong creative ideas and see them through to completion.
  • Ability to sell ideas to other members of the creative team and to clients.
  • Ability to thrive under pressure in a fast-paced environment.
  • Ability to meet deadlines for multiple projects simultaneously.
  • Should be able to handle pressure and be comfortable with strict timelines.
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Benefits:

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This is a fantastic opportunity to join a dynamic and inclusive culture where everyone can thrive. We offer a range of benefits, including professional growth and development, flexible working arrangements, and a comprehensive compensation package.

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How to Apply:

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To apply for this exciting role, please submit your updated CV and cover letter outlining your relevant experience and qualifications. We look forward to hearing from you

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