Product Marketing Specialist
3 weeks ago
About Northern Trust
Northern Trust, a leading global financial institution, is seeking a highly skilled Product Marketing Specialist to join its Asset Management Marketing team. As a key member of the team, you will play a critical role in driving brand awareness and product adoption through the development and implementation of innovative marketing strategies.
Key Responsibilities:
- Design and execute product marketing campaigns to engage target audiences
- Develop and maintain quarterly product marketing materials, including pitch books, product profiles, and product commentaries
- Collaborate with cross-functional teams to identify and capitalize on market opportunities
- Conduct market research to inform marketing strategies and drive business growth
- Monitor and analyze marketing metrics to optimize campaign performance
Requirements:
- 4-5 years of product marketing experience preferred
- Strong written and oral communication skills
- Ability to think creatively and develop innovative marketing solutions
- Results-oriented with a focus on driving business growth
Working with Northern Trust:
Northern Trust is a company committed to assisting the communities we serve. We offer a flexible and collaborative work culture, with opportunities for professional growth and development.
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