Digital Marketing Executive

2 days ago


Cochin, Kerala, India beBeeDigital Full time ₹ 3,60,000 - ₹ 5,40,000

Job Title: Digital Marketing Specialist

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We are seeking a highly motivated and experienced Digital Marketing Specialist to join our team.

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About the Role:

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The successful candidate will be responsible for developing and executing high-impact lead generation & e-commerce campaigns across various industries.

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Key Responsibilities:

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Launch and scale ROI-focused campaigns on Google Ads (Search, Display, Shopping, YouTube) & Meta Ads (Facebook & Instagram) for lead generation, e-commerce, and affiliate brands.

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Manage performance campaigns across E-commerce, Affiliate Marketing, WhatsApp Lead Generation, and more.

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Track ROAS, CAC, CTR, CPL, and conversions to improve performance daily.

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Run structured A/B tests across creatives, copy, landing pages, & targeting strategies.

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Collaborate with Creatives to convert bold ideas into campaigns that deliver results.

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Analyze campaigns, uncover insights, and recommend next steps.

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Ensure every rupee spent drives measurable growth.

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Requirements:

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Smart, experienced, and strong problem-solver who can think strategically and execute effectively.

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2–3 years of proven experience in Google Ads & Meta Ads.

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Hands-on expertise in E-commerce, Affiliate Marketing, and WhatsApp Lead Generation campaigns.

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Strong analytical mindset with an obsession for data and dashboards.

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Proficiency in Google Analytics, Meta Business Manager & Excel/Sheets.

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AI-driven mindset – Comfortable with AI tools to enhance productivity, insights, and campaign performance.

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Creative + analytical balance – able to test, learn, and innovate quickly.

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Freshers and interns will not be considered for this role.

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Benefits:

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Skills Conversion Tracking through Google Tag Manager.

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WordPress website development & optimization.

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Technical knowledge of landing pages, pixels, and tracking integrations.

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Please note: Freshers and interns will not be considered for this role.

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