Paid Advertising Specialist

1 week ago


Delhi, Delhi, India WinnerBrands Full time

About the Opportunity

We are seeking a highly skilled Global SEM Specialist to join our team and contribute to our mission of delivering impactful, rewarding, and purposeful work.

The successful candidate will have a strong background in search engine marketing, excellent analytical skills, and the ability to work effectively with global teams.

Key Responsibilities

  • Develop and execute global SEM strategies across Google Ads, Bing Ads, and other search platforms.
  • Manage and optimize large-scale PPC campaigns across multiple countries, ensuring maximum ROI and efficiency.
  • Conduct keyword research, audience targeting, and competitor analysis to improve search performance.
  • Monitor, analyze, and report on SEM campaign performance, providing actionable insights.
  • Optimize ad copies, landing pages, and bidding strategies to improve Quality Score and conversion rates.
  • Collaborate with regional marketing teams to tailor SEM strategies to local market trends and customer behavior.
  • Work with analytics tools (Google Analytics, Google Tag Manager, etc.) to track and measure campaign success.
  • Stay up to date with search engine algorithm updates, best practices, and emerging trends.
  • Manage budgets effectively, ensuring campaigns remain within allocated spend while maximizing performance.
  • Test and implement automation tools and scripts to enhance campaign efficiency.


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