Public Relations Specialist
2 days ago
This role focuses on building and maintaining a company's reputation through effective public relations and communication strategies.
- Diversify media coverage by developing comprehensive PR and communication plans.
- Maintain a strong brand presence across various digital, social, and print platforms.
- Create engaging content using design tools like Canva and Photoshop.
- Draft and distribute press releases to relevant outlets.
- Foster a strong online presence through social media management.
- Negotiate with print media for feature articles and advertisements.
- Analyze media coverage and report on PR activities.
- Coordinate with internal teams for consistent messaging.
- Handle crisis communication effectively.
Candidates should possess:
- At least 5 years of experience in public relations and communication.
- A postgraduate degree in Public Relations, Communications, Marketing, or a related field.
- Proficiency in design software such as Canva and Photoshop.
- A deep understanding of media channels.
- Excellent written and verbal communication skills.
- The ability to handle multiple projects and meet deadlines.
- Strong organizational and time management skills.
Candidates with the following skills will have an advantage:
- Knowledge of media monitoring tools.
- Strong analytical and problem-solving skills.
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