Visual Storyteller
5 days ago
Video Content Creator Role Overview
">As a Video Content Creator, you will be responsible for selecting and implementing relevant media assets that enhance our video content while maintaining alignment with the narrative and client guidelines.
">Key Responsibilities:
">- Source and select high-quality video and image assets from free usage catalogues that align perfectly with article content and brand guidelines.
- Prioritize videos over images, with preference for 16:9 aspect ratio content (using 9:16 only when necessary).
- Ensure all selected media is current by filtering for recent assets (within 72 hours to 1 month).
- Search effectively using internal media search fields and external libraries.
- Properly document and attribute media sources to maintain licensing compliance.
Content Quality Management
">Verify that all media used is contextually relevant to the content, avoiding generic or unrelated footage.
">Ensure precise matching when featuring specific people, events, or teams (e.g., correct athletic teams and players in sports content).
">Maintain contextual accuracy between narrative and visual elements.
">Develop creative solutions when exact media matches aren't available, such as using different angles or perspectives.
">Avoid misleading visual contexts that contradict the narrative message.
">Required Skills and Qualifications
">Experience in video production, digital content creation, or media curation.
">Strong visual storytelling instincts and understanding of narrative alignment.
">Excellent research skills for finding specific, relevant media assets.
">Proficiency with stock media platforms and free usage catalogues.
">Meticulous attention to detail and quality.
">Understanding of different video formats and aspect ratios.
">Ability to work efficiently while maintaining high-quality standards.
">Preferred Skills
">Background in journalism, media studies, or related fields.
">Experience with media asset management systems.
">Knowledge of brand guidelines implementation in video content.
">Understanding of media licensing and proper attribution practices.
">Familiarity with internal media management platforms.
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