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Lead Performance Marketing Specialist

1 week ago

Hyderabad, Telangana, India Team Pumpkin Full time
Performance Marketing Lead

We are seeking an experienced performance marketing professional to join our team. As a Lead Performance Marketing Specialist, you will be responsible for developing and executing performance marketing campaigns across various platforms.

The ideal candidate will have a strong analytical mindset, excellent problem-solving skills, and a proven track record of driving revenue growth through performance marketing.

Key Responsibilities:
  • Develop and execute performance marketing campaigns across Google Ads, Meta, and other paid media platforms.
  • Manage campaign budgets with a focus on maximizing ROI and reducing cost per acquisition (CPA).
  • Analyze and report on key marketing KPIs such as CTR, CPC, ROAS, conversion rates, and customer acquisition costs.