Digital Transformation Strategist

3 days ago


Mumbai, Maharashtra, India Talent Destination Full time
Job Description

Talent Destination is seeking an experienced Digital Transformation Strategist to lead our media and marketing services. The successful candidate will define a transformational digital roadmap aligned to the corporate strategy, maximize operational efficiencies, market awareness, and customer engagement.

Key Responsibilities:

  • Develop and execute a comprehensive digital lifecycle strategy, from concept to launch and maintenance.
  • Measure ROI and engagement for digital marketing activities, establishing procedures to track and monitor effectiveness and measure actual performance against planned performance.
  • Leverage digital platforms to provide innovative solutions for challenges faced by brands.
  • Analyze digital marketing trends and identify opportunities for cross/up sell across clients.
  • Collaborate with the team on campaign enhancement and optimization.
  • Advise account teams on research, strategy, creation, execution, and measurement of content across various digital channels.
  • Establish strong partnerships with technology vendors, publishers, and data providers.
  • Develop and build services and solutions based on market requirements.

Requirements:

  • Expertise in digital marketing, including Google Ads, E-tail Media, Performance Marketing, Search Engine Optimization, Social Media Marketing, Programmatic & Mobile.
  • Proficiency in AdTech/MarTech platforms.
  • Strong analytical and problem-solving skills.
  • Excellent communication and partnership-building abilities.

Compensation Package:

We offer a competitive salary range of $120,000 - $180,000 per annum, depending on experience, as well as additional benefits and perks that align with your professional growth and development.



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