Marketing Strategist

3 days ago


Mumbai, Maharashtra, India Enago (Crimson Interactive) Full time
About Enago (Crimson Interactive)

Enago (Crimson Interactive) is a technology-driven scientific communications & localization company. Our robust ecosystem of services includes cutting-edge AI and learning products for researchers, publishers, societies, universities, and government research bodies worldwide.

Job Title: Marketing Strategist - Digital Transformation Lead

We are seeking an experienced Marketing Strategist to lead our digital marketing efforts and drive business growth through innovative customer acquisition and branding strategies.

Responsibilities:
  1. Develop and execute comprehensive digital marketing strategies to achieve revenue growth targets.
  2. Collaborate with the in-house SEO & PPC teams to optimize online presence and paid advertisement performance.
  3. Conceptualize and manage all digital marketing campaigns, identifying opportunities for innovation and customer engagement.
  4. Oversee web content management, ensuring relevance, timeliness, and personalization for regional and global websites.
  5. Conduct regular usability checks for maximum localization impact and brand awareness.
Requirements:
  • Proven experience in digital marketing for media agencies, with a focus on B2B client outreach.
  • MBA from a reputable institute (preferred).
  • Solid knowledge of SEO, organic marketing, and revenue generation.
  • Excellent analytical skills, market trend assessment, and stakeholder management.
  • Proficiency in MS Office and adaptability to technical tools used in the organization.
What We Offer:
  • A dynamic work environment with opportunities for growth and professional development.
  • A competitive salary range of $80,000 - $110,000 per annum, depending on experience.
  • Flexible working hours and remote work options.
  • A comprehensive benefits package, including health insurance, retirement plans, and paid time off.
Why Join Us?

Crimson Interactive offers a unique work culture that values open communication, meritocracy, creative thinking, and customer-centricity. Our team comprises talented individuals from diverse backgrounds, and we believe in empowering each other to grow professionally and personally.


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