Career Advancement Opportunities in Customer Data Platforms

1 day ago

Bengaluru, Karnataka, India beBeeCustomer Full time ₹ 1,38,70,000 - ₹ 2,13,30,000

Are you a strategic professional with experience in customer data platforms seeking to advance your career?

Job Description

We are looking for an experienced leader to join our team as a Senior Manager/Manager – CDP Strategy Business Lead. This role involves shaping client engagements, identifying growth opportunities, and enabling successful delivery of data-driven customer experience programs.

Key Responsibilities:

  • Business Leadership & Strategy:
    • Develop and nurture CXO-level relationships to position CDP as a core enabler of digital transformation.
    • Own the CDP practice vision, go-to-market strategy, and business development.
    • Partner with sales, marketing, and consulting teams to define client value propositions and growth opportunities.
  • Consulting & Solutioning:
    • Translate business objectives into CDP use cases and measurable outcomes.
    • Lead discovery, strategy, and solution workshops with clients.
    • Provide digital analytics guidance for all assigned accounts.
    • Partner with technology teams to design CDP architectures and integrations with MarTech, AdTech, and CRM ecosystems.
    • Serve as the point of escalation for client requests.
    • Manage relationships with clients and partners and identify opportunities for new data sources.
    • Ensure proper analytics implementation of online marketing campaigns.
  • Practice & People Development:
    • Mentor cross-functional teams on CDP use cases, data strategy, and customer engagement.
    • Build alliances with CDP vendors (Salesforce, Adobe, Segment, Tealium, etc.) to strengthen ecosystem partnerships.
Requirements

To be considered for this role, you should have:

  • 7+ years of experience in consulting, digital transformation, or data-driven marketing.
  • Strong experience in CDP strategy, implementation, or solutioning (Salesforce Data Cloud, Adobe RT-CDP, Twilio Segment, or similar).
  • Proven ability to engage with senior client stakeholders and translate business needs into actionable solutions.
  • Excellent leadership, communication, and stakeholder management skills.
Benefits

As a Senior Manager/Manager – CDP Strategy Business Lead, you will have the opportunity to work with a dynamic team, develop your skills and expertise, and contribute to the success of our organization.

Others

Nice to have:

  • Certification of Salesforce Data Cloud, Tealium AudienceStream, AI Associate.
  • Experience with Digital Marketing technologies such as Omni-channel Campaign Management, Digital Advertising, etc.

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