Paid Social Strategist

6 days ago


Udaipur, Rajasthan, India beBeeMarketing Full time ₹ 1,00,00,000 - ₹ 1,50,00,000
Job Opportunity

About the Role:

You will be responsible for creating and executing a comprehensive paid social strategy across various channels.

Key Responsibilities:

  • Conduct in-depth analysis to make recommendations on budget allocation across channels, devices, and campaigns.
  • Lead App acquisition campaign improvement and drive performance against monthly targets while coaching team members.
  • Identify new marketing opportunities and creative ideas based on commercial KPIs, customer insights, and competitive analysis through ongoing test & learning.

Requirements:

  • Minimum 5 years of professional experience managing paid social advertising campaigns.
  • Managed campaigns for ideally at least 2 of the following channels (Meta, Snapchat, TikTok, Twitter).
  • Gained strong expertise in App acquisition and ideally full-funnel marketing experience.
  • Proven ability to lead projects, instruct teams, and manage various stakeholders.

What We Are Looking For:

  • Strong analytical skills with the ability to translate data insights into actionable strategies.
  • Excellent communication and interpersonal skills, with the ability to manage stakeholders effectively.
Responsibilities

• Develop and execute a comprehensive paid social strategy.

• Collaborate with local marketing teams to provide clear guidance on how to best execute local tactics.

• Continuously contribute to the improvement of best practice guidelines and share digital expertise across teams within the organization.



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