Senior Digital Marketing Specialist
20 hours ago
About Us: Husk Power Systems is a pioneering company in the renewable energy sector, driven by innovation and a commitment to excellence. We are seeking a talented Senior Digital Marketing Specialist to join our team.
Job Description:
The Senior Digital Marketing Specialist will be responsible for developing and executing comprehensive digital marketing strategies that align with our business objectives. The ideal candidate will have 6-8 years of experience in digital marketing, excellent communication skills, and a proven track record of successful digital campaigns.
Key Responsibilities:
- Develop and execute digital marketing strategies that align with business goals
- Identify trends and insights to optimize spend and performance based on data-driven insights
- Plan and execute all digital marketing campaigns, including SEO/SEM, email, social media, and display advertising
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs)
- Collaborate with internal teams to create high-quality content for various digital platforms
- Manage and maintain the company's digital presence, including the website, social media channels, and email marketing
- Oversee and optimize SEO and SEM strategies to increase organic and paid search traffic
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Provide actionable insights and recommendations based on performance data
- Develop and manage the social media strategy to increase brand awareness and engagement
- Monitor social media channels for industry trends and competitor insights
- Develop and implement email marketing campaigns to drive customer engagement and retention
Expected Annual Salary: According to USA average, the expected annual salary for this role would be around $120,000 - $180,000 depending on experience.
Requirements:
- 6-8 years of experience in digital marketing
- Excellent communication skills
- Proven track record of successful digital campaigns
- Degree in Marketing, Business Administration, or a related field
- Mastery in marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, PowerBI, Tableau, etc.)
Benefits:
Husk Power Systems offers a competitive compensation package, including health insurance, retirement plan, and generous PTO policy.
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