Digital Marketing Specialist

1 day ago

Tiruppur, Tamil Nadu, India beBeePerformance Full time ₹ 15,00,000 - ₹ 22,00,000

About the Position:

We are seeking a high-performing Marketing Strategist to join our dynamic team.

In this role, you will play a critical part in driving campaign success across multiple marketplaces.

Key Responsibilities:

  • Monitor daily campaign performance and analyze metrics to inform data-driven decisions.
  • Develop and implement keyword strategies to optimize performance and increase brand visibility.
  • Analyze key metrics such as ACOS, ROAS, CTR, and CPC to inform campaign optimization.
  • Use Amazon's advertising tools and reporting systems to extract insights and optimize campaigns.
  • Collaborate with the marketing team to allocate and optimize advertising budgets.
  • Work with cross-functional teams to align advertising goals with overall business objectives.

Required Skills:

  • Minimum 1+ years of experience with Amazon Ads (PPC, Sponsored Products, Sponsored Brands, etc.).
  • Proven experience in managing and optimizing campaigns on Amazon Advertising Console or similar tools.
  • Strong proficiency in Excel, Google Sheets, and data visualization tools.
  • In-depth understanding of Amazon's ecosystem and digital marketing principles.
  • Excellent written and verbal communication skills.

About You:

  • You have a proven track record of driving business growth through digital marketing.
  • You stay up-to-date with the latest trends and best practices in digital marketing.
  • You are a strong analytical thinker with excellent problem-solving skills.

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