Performance Marketing Strategist

3 weeks ago


Bengaluru, Karnataka, India Saturn Realcon Pvt Ltd Full time

Job Title: Performance Marketing Specialist

Company: Saturn Realcon Pvt Ltd

Job Summary:

We are seeking a highly skilled Performance Marketing Specialist to join our team at Saturn Realcon Pvt Ltd. As a key member of our marketing team, you will be responsible for developing and executing performance-driven marketing campaigns to drive lead generation, brand awareness, and conversions.

Key Responsibilities:

  • Campaign Management:
  • Develop and manage multi-channel marketing campaigns to reach and engage target audiences.
  • Conduct keyword research, create ad copy, and design targeting strategies to optimize campaign performance.
  • Utilize data analytics to refine campaign strategies and drive growth.
  • Analytics and Optimization:
  • Monitor and analyze campaign performance metrics to identify areas for improvement.
  • Test and optimize ad creatives, bidding strategies, and ad placements to enhance campaign effectiveness.
  • Budget Management:
  • Manage ad budgets to ensure efficient use of resources and maintain a strong Return on Ad Spend (ROAS).
  • Reporting and Insights:
  • Prepare regular performance reports and dashboards for management, highlighting key metrics and trends.

Requirements:

  • Bachelor's degree in marketing, business, or a related field.
  • Minimum of 3 years of experience in performance marketing or digital advertising.
  • Proven experience with major advertising platforms and performance tracking tools.

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