Content Marketing Strategist
4 weeks ago
About 314e Corporation:
314e Corporation is a leading healthcare software company that has been serving its clients for over 19 years. With a strong presence in California, Philadelphia, Bangalore, Jaipur, and Bhutan, we offer cutting-edge products that improve care delivery using state-of-the-art technologies.
Our Team:
We are seeking a highly skilled Content Marketing Strategist to join our team. As a Content Marketing Strategist, you will be responsible for collaborating with internal SMEs and external collaborators to develop critical marketing assets and help execute strategic marketing programs such as paid ad campaigns, blogs, webinars, and events.
Responsibilities:
- Develop and execute content marketing strategies to capture market voice and drive business growth.
- Collaborate with cross-functional teams to develop marketing assets and execute marketing programs.
- Measure and analyze the performance of content marketing channels and provide data-driven insights to inform future marketing strategies.
- Craft compelling pitches, messages, and select communication channels to ensure optimal results in different formats.
Requirements:
- 7 years of hand-on experience in content marketing, ideally within a rapidly growing B2B technology firm with a focus on the North America market.
- Demonstrated knowledge of content marketing principles, community best practices, and techniques.
- Ability to develop engaging content in both long and short form that resonates with the target B2B market.
- Understanding of brand, logo, and regulatory compliance, and the ability to liaise with agencies, vendors, and creative/design professionals.
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