Sports Content Optimization Specialist

2 days ago

India Sportsdunia Full time

About Us:

At Sportsdunia, we are dedicated to delivering high-quality sports content that engages and excites fans worldwide.

We are a go-to destination for everything football-related and expanding into US sports like WNBA, NBA, and NFL. We also cover the exciting realm of eSports, including games like EAFC and more.

Our Mission:

To be the ultimate hub for sports and gaming enthusiasts worldwide, providing an unparalleled experience through our expertly curated content.

Job Description:

We seek an experienced SEO Manager to join our team. The ideal candidate will have a proven track record of driving organic traffic and improving search engine rankings in the sports publishing industry.

The successful candidate will work closely with our content team and developers to ensure our SEO efforts align with our business objectives and deliver measurable results.

Key Responsibilities:

  • Create and implement effective SEO strategies to boost search engine rankings and drive organic traffic.
  • Conduct keyword research to identify high-value opportunities and optimize content for targeted keywords.
  • Optimize website content, meta tags, and other on-page elements to enhance search engine visibility.
  • Collaborate with our content team to ensure SEO best practices are followed in all published content.
  • Perform technical audits to identify and resolve issues affecting website performance and search engine rankings.
  • Work with web developers to implement technical SEO improvements, such as site speed optimization, mobile responsiveness, and structured data.
  • Develop and execute link-building strategies to improve domain authority and backlink profile.
  • Monitor and manage online reputation and brand mentions to support SEO goals.
  • Track, analyze, and report on key SEO metrics using tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
  • Provide regular performance reports and insights to the team and suggest actionable improvements.
  • Stay updated with the latest SEO trends, algorithm changes, and industry developments to ensure our strategies are current and effective.
  • Adjust SEO strategies based on performance data and evolving search engine algorithms.

Requirements:

  • A bachelor's degree in any discipline.
  • At least 2-3 years of relevant experience with sports news publishing websites.
  • Proven experience as an SEO Manager or similar role with a strong track record of improving search engine rankings and driving organic traffic.
  • In-depth knowledge of SEO best practices, tools, and techniques, including keyword research, on-page and off-page optimization, and technical SEO.
  • Experience with SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar platforms.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Excellent communication skills and the ability to collaborate effectively with cross-functional teams.
  • Familiarity with content management systems (CMS) like WordPress.
  • Understanding of HTML and CSS is a plus.

Estimated Salary: $80,000 - $110,000 per year, depending on experience and qualifications.

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