Digital Media Marketing Specialist
2 weeks ago
At Smart Source, we are seeking a seasoned Digital Media Planner to join our team. This role requires at least 6-7 years of related performance marketing or paid acquisition experience in social and digital media.
Key Responsibilities:
- Hands-on experience managing Google and social media platforms (Facebook, Instagram, LinkedIn, Twitter) campaigns and back-end campaign setup understanding.
- A passion for marketing and staying up-to-date on industry trends, platforms, and changes.
- Team-driven: creating and presenting campaign reports and new initiatives to internal teammates.
- Deep understanding of the latest trends, challenges, and capabilities in direct buying display & retargeting fields.
- Broad understanding of the programmatic media landscape, making targeting and tactical recommendations to accomplish various marketing goals.
- Excellent cross-functional skills, especially influencing others.
- Strong analytical ability and advanced Excel skills.
- Analyzing performance data for optimizations.
- Outstanding problem-solving skills and creativity.
Required Skills and Qualifications
Experience: At least 6-7 years in performance marketing or paid acquisition.
Education: Not specified.
Benefits
We offer competitive compensation and benefits, including an estimated salary of $120,000 per year based on market research and industry standards.
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